Learn To Thrive In The “New Normal” With Clark Hulings Fund’s “Virtualize Your Art Career™” Conference October 19 – 30

The Clark Hulings Fund will help you focus on strong business principles, specific strategies, and implement an action plan at its  Virtualize Your Art Career™ Conference.  CHF is laser-focused on what artists must do right now to survive and thrive in the “new normal”, by offering a CHF Art Business Conference™ Virtual Edition with 11 sessions from October 19 – 30, 2020.  The Rickie Report shares the details in this article. Registration is now open! The good news? No airfare, no hotel, and no Uber trips! 

 

 

 

 

 

11 Sessions:    

October 19-30th, 2020

$200.

 

 

 

Landing page: https://clarkhulingsfund.org/conference

 

 

 

Schedule: https://clarkhulingsfund.org/conference/schedule/

 

 

 

Questions? info@clarkhulingsfund.org

505.983.4339

 

 

Review or catch up on sessions easily, because it will all be recorded

 

The Conference is 11 live-streaming sessions in October for $200. The virtual interactive learning accelerator covers Career Blueprint, Sales Strategy, Brand Narrative, and Peer Network—delivered through live streaming video workshops and vidchats, and presented by seasoned business leaders who specialize in working with artists: Elizabeth Hulings, Carolyn Edlund, and Daniel DiGriz. There’s a day of industry-expert interviews, and time to network and make important connections.

 

 

 

 

 

The good news? No airfare, no hotel, and no Uber trips! Attend the conference from the comfort of your studio or bedroom. Then, review or catch up on sessions easily, because it will all be recorded. Artists speak to the value of the training: take a look at Sharon’s & James’ testimonials from past conferences.

 

 

 

 

View the details of this Conference

 

 

REGISTER NOW:  https://clarkhulingsfund.org/conference/start/

 

 

This Conference is a 10-session, virtual interactive learning accelerator for creative professionals, delivered through live streaming video and digital chat. Sessions are led by seasoned business leaders who are all entrepreneurs in their own right, and who specialize in working with artists. It will be delivered through a combination of our cutting-edge digital campus and social media for maximum interaction. Learning isn’t merely academic for us—it’s life-changing and requires a deep experience centered on learners’ aspirations and sense of belonging in a larger community and industry.

 

 

 

The training experience prepares artists to act as influential members of their local and regional art communities. As drivers of the creative economy, artists must have powerful voices to claim their rightful place in this changing industry. 

 

 

 

Sessions will be a mix of streaming workshops, live vidchats, and informal interactions in social media—supported by a thousand-artist strong campus teeming with creative intelligence and replete with opportunities to extend and support the learning through additional (optional) coursework. There’s also a day of interviews with industry experts about the state of the art industry and how artists are earning in “the new normal.” Because a career should be punctuated with fun, this October Conference culminates in a virtual Halloween Costume Party that gives everyone a chance to let their hair down, show their creativity, and build camaraderie.

 

 

 

The Clark Hulings Fund for Visual Artists is a registered nonprofit that equips working visual artists to be self-sustaining entrepreneurs. CHF’s artist training is supported by extensive data and research on artists’ career needs with a proven track record of success :https://clarkhulingsfund.org/rowa/

 

 

 

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

WITVA (Women In The Visual Arts) Starts Season Off With Zoom Seminar Focused On Good Business Practices For Artists Featuring Rickie Leiter

Women In The Visual Arts (WITVA) announces their kick off meeting on Friday, September 25 via Zoom.  Rickie Leiter, publisher of The Rickie Report will present two topics: “Why You Need An Artist Statement” and “Marketing During A Pandemic”.  There will time for questions and answers from participants.  This event is Free but you must RSVP by September 22 to receive the Zoom link information.  WITVA grants art scholarships, holds an annual competitive exhibition with awards, offers educational forums relating to specific forms of art,  presents art exhibitions and competitions, and serves as a networking forum for members and guests.  WITVA also donates group art to other non-profits. Join WITVA today!

 

 

 

 

 

 

 

 

 

 

Rickie Leiter,  Publisher of The Rickie Report 

Presents:

 

 

“Why You Need An Artist Statement”

&

“Marketing Art During A Pandemic”

 

 

FRIDAY, SEPTEMBER 25

1:00 pm

Via Zoom

 

RSVP to get the Zoom link:  KGHENKE@gmail.com

 

 

 

 

 

 

Rickie Leiter has always been fascinated by the creative process. A former art consultant in her native Massachusetts, her instinct to connect with creatives in her new Florida home led her to found The Rickie Report in 2011. This free online publication features artist stories, helpful tips for marketing, a calendar of upcoming art events, and calls to artists/artisans for both juried and non-juried shows. Rickie’s goal is to help artists, galleries, and visual arts-related organizations achieve their potential by connecting with other artists, art lovers, and patrons. Rickie’s mission is to help emerging artists achieve meaningful careers and to guide professional artists in finding their niches. She has juried exhibits, offered Art Marketing Seminars, and been a featured speaker at many art-related events. Rickie is an active member of numerous art coalitions in southeast Florida. She is always looking for a way to connect emerging artists, established artists, art promoters, and art patrons together, sometimes in the most unexpected ways.

 

 

 

Rickie earned an MSW and worked as a psychiatric social worker before changing professional paths as an art consultant. While her own creativity includes a successful career as a jewelry artist and a mosaicist, she is open to new knowledge, growth and experiences. Rickie has served as a long-time volunteer in national and international non-profits, providing her with a solid on-the-ground education for marketing, communication and leadership training. She and her husband, Jeff, publish The Rickie Report while enjoying the cultural bounties around them. Being involved with her community is important to Rickie, as she volunteers with the Ft. Pierce Jazz Society and co-chaired a juried art show in PGA Village Verano. She previously worked in Development with Dana Farber Cancer Institute and is a long- standing leader with Hadassah.

 

 

 

 

For more information on events, membership, or supporting WITVA, Inc. please visit:

 

www.witva.org

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

Rickie Leiter Presents A Two Part Art Marketing Seminar At The Gilt Complex In Stuart Offering Strategies And Tips For A Successful Art Business

Artists who want to sell their artwork need a clear and easy business plan!  The Gilt Complex in Stuart is offering a 2-part workshop with Rickie Leiter, publisher of The Rickie Report and the knowledgable staff of the Gilt Complex on February 12 and 19. Don’t miss out on this hands-on practical knowledge seminar, including how to frame and hang your work to show your best advantage!  Numerous past seminar attendees and consultation clients have been accepted into traditional galleries, juried exhibits, won awards, and made major sales at Florida venues as well as at international venues. The skills they learned through these seminars and mentoring have taken them from hopeful to successful! The Rickie Report shares the details about the next seminar here.  Advanced registration is a must.  

608 Colorado Avenue  Stuart, FL  34944

772.463.0125     www.TheGiltComplex.com

Open Monday through Saturday from 10 to 5

(Or By Appointment)

 

 

 

 

P R E S E N T S :

 

 

 

 

Learn….

How to approach Galleries

Preparing a portfolio

Presenting your work

Pricing Your Work

Marketing your Work

Using Social Media

Answering Calls to Artists

and more…

Session 1: February 12th | 6 – 9 pm

Session 2: February 19th | 6 – 9 pm

$100 per person

RSVP by January 3, 2020

Reserve Your Seat  772-463-0125  

 

 

 

 

For more information:

The Gilt Complex

608 Colorado Avenue    Stuart, FL 34994

772-463-0125     www.TheGiltComplex.com

Facebook

Instagram:  @thegiltcomplex

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

 

 

Doug Marlowe Helps Harness The Power Of Technology For Individuals And Businesses, With A Specialty Niche For Artists. “teachITnow” Alleviates Frustration And Confusion

Doug Marlowe describes himself as “a curious sort”. His passion with art began at age 10, with the first roll of film he developed. That led him to the Rochester Institute of Technology with a degree in Photo Science and Engineering. He pioneered many of the processes used to go from the camera to the computer and from the computer to the printing press. Doug moved to telecommunications and was a “midwife” at the birth of the public Internet. Doug’s communication skills led him to decades of engineering project management and workplace education. Who has not dealt with some type of  technology issue?  Through teachITnow,Inc., Doug can help individuals, groups, and businesses corral their technology dysfunction and move forward with a sense of confidence toward success.

 

 

 

 

 

 

 

Could   you   benefit   from   Technotherapy?

 

 

 

 

 

 

 

 

With the rapid development of the Internet, computers, digital cameras, and cell phones, Doug was driven to educate those who are confused and frustrated with these technologies; especially artists, whose existence revolves around communications.

 

 

 

I don’t know if anyone else – no matter how creative she might ”think” she is – doesn’t arrive at the Wall of Exasperation! “What am I missing? I need a new set of eyes!” That’s how I felt when I called Doug to walk me through some various social media platforms for my very busy real estate career. Two days later, I took all my questions, my media campaigns, branding questions and sat with my ever patient brain trust named Doug Marlowe. Whether its formatting local or global campaigns or analyzing where the “new frontier” of promotion might be, I thank Doug for opening some areas to explore.
 
 
image002.jpg 
Toni Lee Real Estate

 

 

Doug helps to “Do it better, Do it faster, and Deliver results.”

 

 

 

 

 

Doug’s company, teachITnow, Inc. has been helping the “bewildered and confused” harness the power of their technology since 2008. 

 

 

 

Doug Marlowe has been my IT guy for ten years. His creative and patient teaching style has enabled me to feel confident in my ability to control the technologies I need to create my art. I trust Doug implicitly with many aspects of my gallery’s operations, social media, and marketing. I recommend Doug highly.

Yaacov Heller, Artist and Gallery Owner 
Gallery 22 International, Inc    

 

 

 

 

 

 

For the art community, and assistance with PC & Mac issues, Adobe Creative Suite, Microsoft Office, Facebook, Instagram, Twitter, Web Sites (new and updates), Online Stores and Sales (Square, PayPal, etc.), and, of course, training.

 

 

I was in desperate need of revising my web site in time for my SOLO show and knew it needed professional help. My anxieties were dashed within days and my web site looks great at a reasonable cost.  I will continue to call on Doug for help with marketing on social media.  He was a pleasure to work with.  I highly recommend Doug!

 

 

 

 

 

 

Kitty Burri

Kitty Burri Fine Art

 

 

 

 

 

A portion of Doug’s client list includes: Ingrid Robinson, Artists and Charities Hand in Hand, Karen Lynne Gallery, Yaacov Heller Gallery 22, Kitty Burri Fine Art, Marian Kraus Photography, PC Professor, Toni Lee Real Estate, ArtsPlosure Decorating, ArtRageous Art & Frame, and many more.

 

 

 

 

 

 

For more information and to get in touch with Doug:

 

 

 

 

 

 

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

“Artist As Entrepreneur Institute” Offers Informational Meeting At Armory Art Center In Palm Beach County

In addition to The Broward County Cultural Division‘s grant making activities, they design and convene training programs and workshops for our area’s cultural not-for-profit organizations and local artists: including visual artists, musical arts, composers, media, theater art, and performing arts.   The Rickie Report shares the details and reminds artists that to succeed, you must have business plan!   To date, more than 680 South Florida artists have graduated from the Institute.  An informational session takes place at the Armory Art Center on Monday, April 10th in the evening.  This is an opportunity for artists to learn more about the upcoming Artist as an Entrepreneur Institute (AEI) and the various services the Broward Cultural Division offers to artists in the region, including funding, professional development and networking opportunities. Make your reservation for this FREE overview now!

 

 

 

 

 

Armory Art Center

1700 Parker Avenue, West Palm Beach, FL 33401

 

 

The  ARMORY  ART  CENTER  

 

INVITES  YOU TO:

 

AN OVERVIEW OF

 

Artist as an Entrepreneur Institute

(AEI)

 

 

 

 

 

Monday, April 10, 2017

5:30  – 6:30 PM

 

Armory Art Center

1700 Parker Avenue, West Palm Beach, FL 33401

In the Armory Library

 

This event is Free

Artists residing in ANY County are welcome to attend!

Please RSVP with EventBrite: http://bit.ly/2mg1qpo

 

 

 

 

Broward Cultural Division is a local arts agency, one of thousands across the U.S. providing financial, technical and marketing assistance to artists and arts organizations.  Artist as an Entrepreneur Institute (AEI) is a course of study designed to assist individual artists, of all disciplines (visual, musicians, writers, media, theater, performing arts), by cultivating and advancing their business skills, and helping them to strengthen their operating infrastructure and expand their business. 

 

 

AEI will be presented from 9 AM – 6 PM on June 3, 10 & 17 and the Business Plan Clinic and Workshop on June 24th, 9 AM – 2 PM., and will offer a curriculum of 20 different class modules over the four Saturdays. The program will be presented at ArtServe, 1350 E. Sunrise Blvd. in Fort Lauderdale. The program is designed to help the artist community better understand their enterprise and markets, and strengthen the vitality of the larger urban arts and culture sector.

 

 

 

 

 

The 2017 Artist as an Entrepreneur Institute (AEI) program page: http://bit.ly/1nufepY

See also background on the AEI by the Miami Herald: http://bit.ly/2012Herald

 

 

For more information about the Armory Art Center meeting contact:

Jeanne Martin, Director of Communications & Marketing

Armory Art Center, (561) 832-1776 ex. 104

 jeanne.martin@armoryart.org

 

 

For more information about The Broward County Cultural Division:

James Shermer, Grants Administrator
Broward County Cultural Division
100 South Andrews Avenue, 6th Floor
Fort Lauderdale, FL 33301-1829
jshermer@broward.org
954-357-7502 Desk      954-357-5769 Fax
954-790-2190 Cell
www.broward.org/arts

 

 

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

A Word To Artists, Arts Organizations And Show Promoters From The Rickie Report

Every article The Rickie Report publishes is packed with information.  Sometimes, we announce an art event that holds interest for art patrons and artists, a Call For Art to a juried show or exhibit, or an overview of an artist’s work and classes being offered in the community.  On Friday, May 20th we published an article about the Fort Lauderdale Design and Remodeling Show.  In today’s “tutorial”, we take a closer look at how artists, arts organizations and show promoters can use this article to find new opportunities.  

 

 

 

 

 

Reading a TRR article and seeing beyond:

WHO,   WHAT,   WHEN,  WHERE…

 

 

 

 

Screen Shot 2016-05-16 at 8.23.18 PM

2016 Ft. Lauderdale

Home Design and Remodeling Show’s

 

FEATURED ARTISTS:

 

Jen Walls◊Lynda Sauls◊Steve Romero◊Patricia Beltran◊Yvette Michele Booth◊Shernett Muhammad◊Aida Tejada◊Josepo◊Sandra Garcia Pardo◊Phoenix Marks◊Brett Aiton◊Cynthia Inklebarger◊Tatiana Cast◊Terry Mulrooney◊Carlos Gonzalez

 

 

 

Look at the artists’ names.  

Do you know anyone?  

 

If you do, let them know you saw the article about them.

Sharing let’s them know you’re excited about their success!  

 

We need to support each other…so when you express your enthusiasm, you will be paying it forward.  

If  you don’t know any of these artists:  

We give you their website links…

Check out their artwork.

   Do you feel a kinship to their style, medium or subject?

We can’t stress enough about the importance of meeting other artists and networking!

Email to introduce yourself and make a time to “talk art”.    

Who knows…. you may become collaborators for a future exhibit.  

 

 

Is your art organization is looking for a demo?  

Think beyond this event!  

Show promoters: What a great opportunity to meet these artists and invite them to YOUR event!

 

 

 

www.homeshows.net/featured.html

Check out the website!  

Does this look like an event you’d like to be involved with in the future?  

Get on the mailing list.  

 

 

Contact the Show Producer NOW and ask how you can be involved the next time!  We suggest you begin with an email explaining how you heard about the event.  Follow up with a phone call.

 

What We learned from:

 

 

Jen Walls

In her submission application, artist Jen Walls (who recently moved to Broward from Charlotte, NC) stated: “As a new resident of Broward County, I am thrilled to find a vibrant, active art community filled with a wide variety of venues and events. The arts here are a fantastic example of what other parts of the country could accomplish with the type of widespread support you see here in South Florida.”  

 

 www.jenwalls.weebly.com

Jen is a newcomer to the area and went right into the fray!  We like her moxie!  Jen is the type of person we want to associate with…she sees opportunities in new situations! Her whimsical art strikes a chord!

 

www.creationforexpression.com

www.SLRphotographer.com

www.pbeltranart.com

· “Surroundings” by Lynda Sauls, Steve Romero and Patricia Beltran of the Weston Art Guild aims to stimulate and provoke awareness of South Florida’s treasures. The artists invite the viewer to slow down and appreciate the artists’ reverence for the ordinary, overlooked, and awesome skies. Apart from their work as artists, Sauls serves as President of the Weston Art Guild; Romero aims to highlight the beauty of South Florida in his photographs; and Beltran offers art workshops for children at her studio.

 

The Weston Art Guild is active and involves it’s members in the community.  Check it out!  

Find out about Patricia Beltran’s workshops.  

When an artists mentions they have studio space…

Do you need studio space? Is anyone interested in sharing?  You will only know if you make the contact!

 

 

www.yvettemichele.com

www.shernettart.com

· “Abstractive Fusion” by Yvette Michele Booth and Shernett Muhammad, addresses the melting together of ideas and elements from nature, expressions of bold color and life experiences. Booth is an arts journalist and blogs weekly in support of a cure of Aids and HIV, using art as a means to create awareness. This is Muhammad’s second time participating in “At Home with Art.” Muhammad’s art reflects her dedication to capturing Florida’s natural environment.

Are you intrigued by Yvette’s and Shernett’s work?

 Would either one do a demo for your organization?  You will know if you contact them….

 

 

 

www.aidatejada.com

www.josepometalsculpture.com

http://www.sandragarciapardo.com

· “Delirium” by Miami artists, Aida Tejada, Josepo and Sandra Garcia-Pardo shows the consequences of obsessive experimentations on their art when looking for accurate definitions of their emotions and dreams, as well as the role of art and its commitment to society. Tejada teaches experimental photography at her studio; Josepo incorporates reclaimed materials, from his work in the construction business, and gives them new life.  Sandra Garcia-Pardo is the 2011 recipient of the Miami-Dade Community and Tourist Development Council Grants Program.

 

 

Invite Aida to teach a workshop!

 

Ask Josepo if he offers tours of his studio…

What can you learn from Sandra, a Tourist Development Grant Recipient?

 

 

 

 

www.PhotographsByPhoenix.com

· “The Nature of Women” explores the world outside cities and towns: the kingdoms of animals and plants, the sunsets, mountains and vistas that inspire us as viewed, specifically through the eyes of women. Through Phoenix Marks’ photography and Jen Walls mixed-media work, they challenge the viewer to question: “What does our view of the wild say about our own human nature?” Marks serves as President of the National League of American Pen Women (Fort Lauderdale Branch) and Vice President of the Broward Art Guild; Walls has taught art in North Carolina and will participate this summer in the Artist in Residence program at the Olive Stack Gallery in Ireland.

National League Of American Pen Women is another wonderful networking opportunity!  Find out about their meetings and go to one!  Join!

 

 

 

What is the Broward Art Guild offering?  

(LOTS – but do YOU know about it?)

Make the contact and get involved.

 

Phoenix is interested in the environment.  Invite her to your camera group!  Take a field trip with her!

 

 

http://www.brettsgallery.com/

http://www.cynthiabebak.com/

· “Nature” is an exhibit displaying two artists’ love and perspective on the world we live. Brett Aiton having extensive training with animals, shows his love and respect for the creatures that keep humanity alive in his colorful oil paintings. Cynthia Bebak Inklebarger is an experienced mixed-media artist that paints nature from an abstract lens. Her style ranges from finite detail to colorful representations of the environment. Both of their devotion to the outside is evident in their differing illustrations. Aiton’s admiration of wildlife began in his native Indiana and studies in Veterinary Medicine. He has also written a series of teenage fiction books. Inklebarger has taught art and served as a docent and researcher for a non-profit art institution in Miami.

 

Does your organization want to engage teens?  Animal lovers?

Brett is a great prospect!

Will he offer a workshop?  Call….

 

 

 

How can Cynthia’s abstract perspective draw in new learners?  The exploration of Mars is a hot topic!  What can she add to your classes?

 

 

 

http://www.tatianacast.com

www.TerryMulrooneyStudios.com

http://www.gzographix.com/

· “Spectrums of Color” by Tatiana Cast, Terry Arroyo Mulrooney and Carlos Gonzalez, showcases the vision of three artists regarding colors, shapes and light. Each artist with a unique style and perspective, demonstrates the great diversity that exists in the visual arts world. Cast is an art consultant and curator; Mulrooney is involved with the non-profit organization M.U.J.E.R. Florida and has provided families with paintings that replicate portrait photos that she took of children of families seeking support services from M.U.J.E.R.; Many of Gonzalez’ paintings are inspired by South Florida’s vibrant, musical influences.

 

 

Oh, the places Tatiana, Terry and Carlos will take you as you explore color, shape and light!

Make an appointment with Tatiana – she is an art consultant and curator!  How can you work together?  Email first, then follow-up…

Terry would love to share her experiences with M.U.J.E.R. – and perhaps MOVE you beyond your inspiration to DOING what you have dreamed of!

Carlos captures the musical mood with his paintings.  Invite him to a jazz brunch and ask him to demo!  If you are a non-profit, ask if hell donate a % of sales to your group!

 

 

 

 

FOR MORE INFORMATION:

A full schedule of events that includes: Seminars by DIY Network’s Sara Bendrick of “I Hate My Yard” and Jason Cameron of “Man Caves” and “Desperate Landscapes”; consultations with South Florida Interior Designers at four room vignettes designed exclusively for the Show; as well as cooking demonstrations at the Culinary Experience Stage can be found at www.homeshows.net.

 

 

Stop by and meet these television personalities!

Get their contact information.  Find out how YOUR artwork appear in one of their shows?

Meet these Interior Designers!  Get their business cards.  Send an email with some jpegs of your work.  Make an appointment to follow up.  They want to have fresh looks and art available for their clients….it could be YOUR ARTWORK!

 

FINAL WORDS:

 

Yes, you may bring your business cards to this event, but remember that these exhibitors are at this event to network and sell their work.  

Please don’t overwhelm them with details.  A quick introduction, taking their business card and a follow up email is the least intrusive way to go!

 

 

I hope this “tutorial” look at a Rickie Report article helps you achieve your goals.  

I look forward to hearing from you!

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

The Rickie Report

P.O.Box 33423

Palm Beach Gardens, FL 33420

Rickie@therickiereport.com

561-537-0291

 

 

Art Marketing Seminar Being Offered In Wellington Area With Ilene Adams, Rickie Leiter And Jean Bootz

Do you want to know how artists succeed in getting their artwork shown in galleries? This is your opportunity! Under the auspices of Bootz Cultural Arts Center, Ilene Gruber Adams, Rickie Leiter and Jean Bootz will present “The Art of Marketing Your Art” in a two-part series. Pre-registration is required for the sessions on April 19th and 26th. We are proud to announce that numerous previous seminar attendees have been accepted into traditional galleries, juried exhibits, won awards, and made major sales at Florida venues as well as at international venues. The skills they learned through these seminars and mentoring have taken them from hopeful to successful! Don’t miss out on this hands-on practical knowledge seminar. The Rickie Report shares the details about the next seminar here.

 

 

 

 

 

Art-of-Marketing-Your-Work-InviteBootz

 

 

 

 

The Art of Marketing Your Art

Presented by:

 

Ilene Gruber Adams

Rickie Leiter

Jean Bootz

 

 

 

Learn….

What are Galleries looking for

How to approach Galleries

Preparing a portfolio

Presenting your work

Pricing Your Work

Marketing your Work

Using Social Media

Answering Calls to Artists

and more…

Session 1: April 19th | 7 – 9 pm

Session 2: April 26th | 7 – 9 pm

at

Bootz Cultural Arts Center

420 State Road 7   Suite 120

Royal Palm Beach, FL

561.290.2753

 

To sign up or get more details contact Ilene : ileneadams@gmail.com

To register:

http://www.ileneadamsinc.com/#!the-art-of-marketing/cecc

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact The Rickie Report at:

Rickie Leiter, Publisher

The Rickie Report

P.O.Box 33423

Palm Beach Gardens, FL 33420

Rickie@therickiereport.com

561-537-0291

“The Art Of Marketing Your Art” Seminar With Ilene Gruber Adams, Rickie Leiter and Hugh O’Neill Offers Tools And Support

Under the auspices of En Plein Air International Studios, Ilene Gruber Adams, Rickie Leiter and Hugh O’Neill will present “The Art of Marketing Your Artin a two-part series. Ilene is a well respected marketing professional for businesses of all types, a graphic designer and a fine artist. Rickie publishes The Rickie Report, a free-to subscribe website that promotes the art scene in Southeast Florida with a world-wide readership. Hugh O’Neill is an internationally acclaimed artist who has brought plein air painting back into the limelight in the U.S., and offers art workshops in Ireland and Europe, in addition to his own award-winning paintings. The Seminars take place on December 1st and 15th. We share the details here and look forward to empowering YOU! Spaces are limited to a small group so everyone receives the personal attention necessary to succeed.

 

 

 

ArtMarketingflyerHughIleneRickie

 

The Art of Marketing Your Art:

Are you ready to sell your art but don’t know where to begin?

Do you want to enter exhibits but not sure how to apply?

Do you wonder how other artists get into galleries?

 

Ilene and Rickie’s previous Art Marketing Seminars have taken emerging artists and hobbyists to a new level of professionalism. The information they provide in two sessions will be enhanced by Hugh O’Neill’s experience as a gallerist and international artist. The basic skills and knowledge necessary to take any individual to a more successful level will be shared through power point, hand outs, anecdotal information, suggested reading, sharing of resources and hands-on exercises.

 

 

While the seminars center of interest is on art, we welcome other entrepreneurs and business people to attend. Most of the principals are practical for anyone trying to market their ideas or products.

 

 

The two sessions will be held at En Plein Air International Studios located at 226 Center Street Unit A8 in Jupiter, FL. Pre-registration is required for the $100 two-part seminar. Payment can be made via Paypal or by personal check. Space is limited to 25 people, so everyone has enough time to share their questions. Light refreshments will be served. We will be happy to recommend local restaurants, if you want to eat dinner before the seminars,which begin promptly at 7 pm. Mark your calendars for Tuesday, December 1st and 15th and sign up now!

 

​To Pay by PayPal:

http://www.ileneadamsinc.com/#!the-art-of-marketing/cecc

For more information please contact:

Ilene Adams 561.346.0172

or

ileneadams@gmail.com

www.IleneAdamsInc.com
www.IleneAdamsFineArt.com
www.linkedin.com/in/ileneadams

 

 

For more information about Hugh O’Neill:

www.oneillgalleries.com

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

The Rickie Report

P.O.Box 33423

Palm Beach Gardens, FL 33420

Rickie@therickiereport.com

561-537-0291

“The Art Of Marketing Your Art” Next Seminar Facilitators Include: Ilene Gruber Adams, Rickie Leiter and Hugh O’Neill

Under the auspices of En Plein Air International Studios, Ilene Gruber Adams, Rickie Leiter and Hugh O’Neill will present “The Art of Marketing Your Art” in a two-part series. Ilene is a well respected marketing professional for businesses of all types, a graphic designer and a fine artist. Rickie publishes The Rickie Report, a free-to subscribe website that promotes the art scene in Southeast Florida with a world-wide readership. Hugh O’Neill is an internationally acclaimed artist who has brought plein air painting back into the limelight in the U.S., and offers art workshops in Ireland and Europe, in addition to his own award-winning paintings.  The Seminars take place on December 1st and 15thWe share the details here and look forward to empowering YOU!  Spaces are limited to a small group so everyone receives the personal attention necessary to succeed.  

 

 

 

 

 

 

 

 

The Art of Marketing Your Art

 

 

Are you ready to sell your art but don’t know where to begin?

Do you want to enter exhibits but not sure how to apply?

Do you wonder how other artists get into galleries?

 

 

Ilene and Rickie’s previous Art Marketing Seminars have taken emerging artists and hobbyists to a new level of professionalism. The information they provide in two sessions will be enhanced by Hugh O’Neill’s experience as a gallerist and international artist. The basic skills and knowledge necessary to take any individual to a more successful level will be shared through power point, hand outs, anecdotal information, suggested reading, sharing of resources and hands-on exercises.

 

 

While the seminars center of interest is on art, we welcome other entrepreneurs and business people to attend. Most of the principals are practical for anyone trying to market their ideas or products.

 

 

The two sessions will be held at En Plein Air International Studios located at 226 Center Street Unit A8 in Jupiter, FL. Pre-registration is required for the $100 two-part seminar. Payment can be made via Paypal or by personal check. Space is limited to 25 people, so everyone has enough time to share their questions. Light refreshments will be served. We will be happy to recommend local restaurants, if you want to eat dinner before the seminars,which begin promptly at 7 pm. Mark your calendars for Tuesday, December 1st and 15th and sign up now!

 

 

​To Pay by PayPal:

http://www.ileneadamsinc.com/#!the-art-of-marketing/cecc

For more information please contact:

Ilene Adams 561.346.0172

or

ileneadams@gmail.com

www.IleneAdamsInc.com
www.IleneAdamsFineArt.com
www.linkedin.com/in/ileneadams

For more information about Hugh O’Neill:

www.oneillgalleries.com

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

The Rickie Report

P.O.Box 33423

Palm Beach Gardens, FL 33420

Rickie@therickiereport.com

561-537-0291

What Are Your Next Steps When Your Work Is Being Exhibited?

Congratulations! You’ve been accepted to a Gallery, Art Festival, Art Exhibit, SOLO Exhibit or you are making a presentation or doing a demo!  When you show your work anywhere, what should you do next?  The Rickie Report discusses next steps to increase public awareness, viewings and sales.

 

 

You’ve Been Accepted!  Now What?

 

 

Congratulations!  You’ve just been accepted to:

 

__          A Juried Art Exhibit/Art Show

__          A Coop Gallery

__          A Vanity Gallery

__          A Traditional Gallery

__          A Publication

__           Other  ( Presenting, Giving a Demo)

 

WHAT DO YOU DO NEXT? 

 

Tell everyone you know!  Your passion and excitement is infectious!  

You are THE BEST person to tell others about your artwork.

 

  • Social Media
  • Print Media
  • Web Media ( like The Rickie Report)
  • Radio ( some stations include local events, especially if there is a Charity involved)
  • Television ( see comment above)
  • YOUR WEBSITE  (Have you updated it to include the new event?)
  • People you meet in your daily life (Seriously, if other people overhear your conversation in the grocery line, they might want to attend!)   Have your business cards ready!

 

Once you receive your acceptance, it is time to send out a press release!  

Include:

Brief Artist Statement which can be used as a quote from you.

Brief overview of the highlights of your art career.  

Who ( you)

What (the Exhibit, Festival, Organization or Gallery)

When ( When does the exhibit or show run? Is there a special Opening Reception?)

How Much (Is there a charge to attend?)

Where ( Exact street address.  If it’s a tough-to-find locale, include GPS information)

Why ( Is this a benefit for a Charity, A special Commemorative Event?)

At least 3 good quality jpegs  ( sending low resolution for web and higher resolution for print makes the life of an editor much easier – we’ll talk about this later)

Title your jpegs AND include your name!  

Include: medium, size and price

Your Website address.

Links to Facebook and any other Social Media you are involved with.

Your phone number  (Really!  Some of us still call people to confirm pieces of information)

Kill Date – What is the latest date a publication can use your material?

An overview of the exhibit ( Does it have a theme, how many pieces were accepted, what do the Exhibit or Gallery Coordinators want the public to know?)

Email address and phone number

 

 

Making It Easy For The Editor

Include all of the information in one email or one snail mail 

Send  jpegs 

For each jpeg, please include Your Name, Title, Medium, Size and Price

No handwritten notes

Send a cohesive Press Release ( If you need help with this, we can suggest a template to get you started)

Follow up – with an email or a phone call to see if there is anything else you need to send

Other Points to Consider:

Ask the gallery or Exhibit Coordinator where their Press Releases were sent.

Ask if it is OK for you to send out a Press Release on your own behalf?

Do they want you to only use their press release or can you add some personalization to theirs?

How many exhibit or gallery cards will you be given to distribute?

While it is lots of fun to have your family and friends come to the Opening,  you also need to contact previous clients. Even if they don’t live nearby, this will pique their interest and remind them about your work.  The goal is to help bring in sales!

FINALLY:

The Rickie Report is here to help you network.  We are read by artists and art patrons around the world. We look forward to hearing from you when you get accepted into an Art Show, Gallery or Exhibit and are giving a presentation or demonstration.  Please give us at least 3-4 weeks advance notice so we can place your article in our publication in a timely manner.  (There are times when we do have openings at the last minute, so it is always good to check…but it is best for YOU to be in touch as soon as you get your acceptance).

 

Your involvement in any Art Show, Exhibit or Gallery is a partnership.  

Be sure you are doing your part in making it successful! 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

The Rickie Report

P.O.Box 33423

Palm Beach Gardens, FL 33420

Rickie@therickiereport.com

561-537-0291