Cheryl Phan’s Personalized Program ”First Things First” Can Help You Turn Your Hobby Into A Business In 30 Days

Cheryl Phan has over 35 years of experience in sales and marketing, having worked for some “Big Name” corporations.  Going into business for herself helped hone her skills even more. She is now offering “First Things First” and is helping women turn their hobbies into workable businesses in 30 days.  Cheryl’s first hand knowledge and willingness takes “newbies” toward entrepreneurial independence in an empowering and exciting way! Cheryl’s FREE Startup Mini Course begins June 6 -10. She’ll teach you 5 easy steps to getting started in your own business and share step-by-step videos.  The Rickie Report shares the details.

 

 

 

 

 

 

https://www.subscribepage.com/ftfminicourse

 

 

 

 

It’s all happening on:

 

 

With over 35 years’ experience in sales and marketing, Cheryl Phan has work with companies such as Clear Channel Radio, CBS Radio, Fox TV, Palm Beach Post, KB Advertising and she is the owner of three self-made businesses.  In 2002 Cheryl took a courageous step, leaving the TV and Radio industry to be her own boss and start her own decorative painting business in Palm Beach County Florida.

 

 

Cheryl has established herself in the business building area implementing sales and marketing campaigns that move product, drive traffic, and increase sales.  Her true gift is coaching other women how to turn their hobby into an online business with real-world knowledge, simple techniques and sprinkled with fun. 

 

 

 

Cheryl lives in West Palm Beach, Florida and is a proud mother of two daughters and four grandchildren. She also serves at The Hand Of Hope special needs ministry. Philanthropy has always been a passion and helping other comes naturally.  Although she wears many hats, art is her real love.



 

 

 

https://www.subscribepage.com/ftfminicourse

 

 

 

My Story

 

Cheryl shares with The Rickie Report, “I’m going to be very vulnerable right now and tell you what happened to me back in 2008. Remember the recession? It’s hard to forget especially when it hits you hard. I had a decorative painting business and I still do to this day, but back then I didn’t prepare myself for the what if….  The business was going great. I was making a ton of money. I had a crew of people working for me and life was good”. 

 

My wake-up call

 

Cheryl says, “Until the bomb hit, and everyone was losing their homes, including me and to make matters more challenging , I had a hip replacement a few months before it happened. I was in panic mode. I was scared and put my business on hold and took a job making peanuts working 40+ hours a week that barely paid my monthly bills.  The bad news was I was laid off. The good news is it forced me to take along hard look at my life and what I was going to do to generate an income. I swore I would never let that happen again. So, I put on my big girl panties, pulled up my bootstraps and started my decorative painting business back up again, but this time I made some changes. I knew that I couldn’t depend on painting one job at a time. That’s when I took my business online and started building multiple streams of income from my painting business”. 

 

 

Sure, it was a little bit of work…

but I only had two choices:

 

 

 

 #1 I could go work for someone else and live paycheck-to-paycheck with no job security.

 

 

OR…

 #2 I could step out of my comfort zone and learn new and innovative ways to build my business. 

 

 

 

I decided on option #2 the benefits outweighed the reality. 

(Let me say this, if I can do this at 64 years old, so can you!!!)

 

 

 

It’s not rocket science, it a learning curve!!!!

 

 

 

 

 

 

https://www.subscribepage.com/ftfminicourse

 

 

Fast forward to 2022

 

During my journey on social media, my following started grow, new leads started pouring in and people started asking me for advice on how to start their own business. (BTW, this is the number one reason most women never get started, because they don’t know where to start).  I spent numerous hours responding to DM’s and messages until one day I decided to take my business knowledge, and experience and start sharing it with other women who are in the same boat I was in just a few years ago. 

 

FULL DISCLOSURE

 

When I started my business 20 years ago, I had no clue what I was doing. I made a LOT of mistakes and many of them were costly. I don’t want to see others make the same mistakes. I’m also a true believer in “#paying it forward”. When you are a blessing to others you will also be blessed. So long story short, I am now coaching women how use their God given talent to make money online doing what they love. 

 

 

 

 

 

 

Now for the good stuff!

 

 

 

I created a course called “First Things First”, because let’s face it, nobody has years to figure this out, especially when you’re over fifty. 

 

I’m giving away the first 5 modules from my course in a Free Mini course webinar. This is where I will teach you how to set up your business from scratch and get legit. Remember, If you’re not legit, you’re still a hobby. 

 

 

My hope is that you’ll not only feel inspired, but also know I’m here to help in any way I can. If you have a dream of starting a business, it is possible!

 

Get the details and let’s get you started!

Why Not, It’s FREE!

 

 

https://www.subscribepage.com/ftfminicourse

 

 

 

The #1 reason most women don’t start their own business is because they don’t know where to start. 


No more excuses, because I’m handing you the first 5 modules from my course on a silver platter. I’m going to show you exactly what you need to do to GET STARTED

 

 

 

 

 

 

 

Are you struggling to make sales on social media?

Are you tired of watching everyone else make money?

Are you dabbling with your hobby and want to turn it into a real business?

 


If this is you, I want to invite you to my FREE Startup Mini Course. I’m going to teach you 5 easy steps to getting started in your own business without the tech.  I share step-by-step videos teaching you exactly what to do, I’ll give you worksheets to help you peruse through without being overwhelmed and all my resources, so you don’t have to figure it out on your own

 

Even if you have already started your business, I would encourage you to attend there may be some golden nuggets that will help you expand your business. Plus, I’ll have some awesome prizes for you to grab while you’re there. 

 

 

It’s all happening on:

  • June 6-10-2022

  • Register to attend the private “Startup Biz” Facebook group

  • No particular time: Come each day when you can

What   exactly   are   you   waiting   for?

 

The time is NOW!

Click on this link and grab your seat. 


Hope to see you there!
Cheryl

 

For more information about Cheryl Phan:

Business Facebook:  https://www.facebook.com/coachcherylphan

Website: https://cherylphan.com

LinkedIn: https://www.linkedin.com/in/cherylphan/

Pinterest:   https://www.pinterest.com/cherylphan/

Twitter: https://twitter.com/cherylphan1

Instagram: https://www.instagram.com/cherylphan1/

You Tube: https://www.youtube.com/c/cherylphan

Artzy Fartzy Creations website: http://artzyfartzycreations.com

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

Using Zoom To Your Best Advantage And Some Pitfalls To Avoid

The Rickie Report shares some helpful hints to make a Zoom experience more productive for you and your fellow ‘Zoomers’.  If you’re not familiar with Zoom as a face-to-face meeting platform in current time, you’ll need to get up to speed (pun intended).  This easy-to-use app allows you to collaborate with others for work as well as celebrate events with others who are far flung.  The Rickie Report shares some blips we’ve experienced as well as technical tips.

 

 

 

 

Using Zoom

To Enhance Communications For

Artists, Arts Organizations, Art Patrons, Anyone

 

Photo Courtesy of Anna Shvets

 

 

 

Think of a Zoom meeting like being face-to-face

Eliminate distractions and focus on the agenda.

 

 

Download the free Zoom app days before your scheduled meeting.

 

If you are a newbie, make sure you familiar/comfortable using the features (mute/unmute, start/stop video, screen share, raise your hand).

 

Join the Zoom session early – up to 5 minutes before the meeting start time.

 

Notifications from messaging applications, ringtones, and applications running on your desktop can be distracting, which can make your attendees feel disrespected and undervalued. Mitigating these distractions helps keep the meeting focused and free from interruption.

 

Zoom amplifies everything!  From smiles to frowns, from inescapable noises to your behavior.

Be aware!

If you are the host, offer an agenda with the Zoom invitation

(Attendees – be prepared)

Make sure to introduce everyone at the beginning.

 

Just like an in-person meeting or social event, you would initiate a conversation between two acquaintances who haven’t met by introducing them. The same principle applies to a virtual meeting. Be sure to introduce all parties you are hosting at the beginning to create a welcoming environment and stimulate engagement toward a common goal.

 

Photo Courtesy of Ivan Samkov

 

 

 

 

Show Up At Your Best (Meeting Etiquette)

 

There are some general rules of courtesy for virtual (and in person) business meetings.

Be ready – just as if this meeting was taking place in person!

Wear appropriate clothing ( PJ’s are not OK unless this is a Zoom PJ Party).

Loud clothing or sparkling accessories will distract from the message you’re sharing during the Zoom session.

No Nudity ( Did I really have to say that ??  From experience, yes…yes, I did!)

Background

 

Photo Courtesy of Harry Page

 

 

You want everyone’s focus to be on the meeting content.  Have a clean setting with work-appropriate art and decorations to reduce the chance that attendees will get distracted.  Your surroundings say a lot about you and you want to make a good impression, just as if you were hosting at your home!  Showing dirty clothes in a pile and an unmade bed make people wonder if you can be professional and trusted with serious work.

 

Clean up and have a simple background (a plain wall, a potted plant, or a bookshelf works perfectly, a wall filled with artwork).Zoom also provides virtual backgrounds to help you avoid the most cluttered environments.

Some people change their background with a photo.  Zoom’s virtual background feature is an easy way to eliminate background distractions when you have to meet in a messy or busy location.

A few words of caution about virtual backgrounds:

Avoid bright colors which distract from your face

Avoid video beach scenes with waves that actually move, which make some people nauseous.

 

Photo Courtesy of Steve Johnson

 

Lights, camera, action! Note, the first item here is about LIGHTING. Position yourself so that most of the light is coming from in front of you (behind your monitor), instead of behind you. If you have a window behind you, shut the blinds. Otherwise, you will be backlit.

Volume/Mute  &  Audio/Video

Photo Courtesy of Pressmaster

 

Video is crucial in building trust and engagement in virtual communications.

Test your video and audio before your meeting at zoom.us/test.

 

 

 Look into the camera when talking instead of looking at yourself.

 

If you’re looking at yourself on the screen while you’re talking, it will seem like you are distracted.  Direct eye contact into the camera while speaking gives attendees the impression that you are looking at them rather than off to the side, which creates an environment where everyone feels engaged and involved in the current conversation.

 

Be sure to position your web camera and monitor at eye level so you can look into the camera and simulate that eye-to-eye connection with other attendees.

 

 

 

 

Photo Courtesy of Julia M Cameron

 

Before you go into the Zoom meeting, notice where your screen is placed.

Especially take note of the angle of your laptop screen if using the built-in camera.

If you place your iPad on the table, with you looking down at it, please note: No one wants to look up into your nostrils.

We also don’t want to see your ceiling!

Even when your screen is in a separate room from other people, remember that if your door is open and the screen is at the proper angle, we should not be able to see anyone leaving the bathroom wrapped in a towel.

Have your video on unless you are experiencing technical issues.

Find a quiet space without interruptions or background noise.

Mute your microphone when not talking.

Avoid talking over or at the same time as other participants.

Keep your hands down, away from your face and mouth. Not only is this distracting, but it muffles your voice when you want to speak.

Behavior

 

Photo Courtesy of Juan Pablo Serrano Arenas

 

Be aware that you are on camera and try to avoid doing other tasks, checking emails, looking at your phone.

Please mute yourself  (I would say “Stifle yourself, Edith”, but many of you will not get the reference to “All In The Family”) so we don’t hear your phone ring, dog bark, or kids scream.

Please refrain from having a side conversation with someone in the actual room with you.

If you are using Zoom in a more casual setting, please be aware of your body language and how you sit.

If you decide to play Candy Crush while watching the Zoom meeting, please block your video. (I got dizzy yesterday from watching you move your thumbs and a bit annoyed that you were not paying attention).

If you can, avoid eating meals during your meeting. Imagine how unappealing it would be to watch someone up close slurping a plate of spaghetti on a big screen. If you can, wait until your meeting is over.

 

 

Stay or Leave

Photo Courtesy of Bongkarn Thanyakij

Leaving the frame without explaining why

 

If you need to get up from a meeting for any reason ( bathroom break, get a drink, or focus on a child or pets), be courteous, just as you would be in an in-person situation.  Leave a message in the chat option to indicate you will be back and have not left the meeting.

Turn off your video camera until you return

Turn off your volume until you return

Recording

 

 

 

Photo courtesy of 500photos.com

 

 

Often, meetings are recorded. In this case, your words and your actions. Just be aware that even though you may be sitting in your home or personal space, you are participating in a somewhat public event.

Refrain from private behavior (picking at your toes, scratching your armpits, picking your nose) (Again, I mention these specific behaviors because I have observed them in other Zoom meetings).

What you say, how you react, how to look will be saved for posterity!

 

 

Chat Room

 

Even though there is a “chat” function, please keep comments to a minimum.

It is distracting for others in the meeting and just as rude as if you were face-to-face and interrupting the speaker.

 

The host leaves last

 

 

Photo Courtesy of Matilda Wormwood

As hosts to any meeting or party, we usually stay until everyone else leaves.  Zoom is no different.  Attendees may use this time to socialize or get a few words in before the session ends. For stragglers, you may have to remind them that the session is about to end.

 

 

 

 

For more information about Zoom:   zoom.us

Google articles about Zoom – they abound on the internet

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

Patrick McCallister Shares Insights And Suggestions For Artists, Art Show Producers, And The Public. April Is Autism Awareness Month

World Autism Awareness Day (WAAD) is observed every year on April 2nd.  Patrick McCallister shares some of his insights when he attended an art show, to raise public awareness of autism. The Rickie Report includes some helpful points which enhance not only the experience for the art lover, but increase sales for the artists. WAAD highlights the need to help and improve the quality of life of those with autism so that they can lead full and meaningful lives as an integral part of society.  While we are physically distanced and our awareness is more heightened, we can learn some new behaviors when we go back to our new “normal”.

 

 

 

 

If you’ve met one person with autism, you’ve met one person with autism.

– Dr. Stephen Shore   www.autismspeaks.org

 

 

 

April   is   Autism   Awareness   Month

Awareness and Acceptance Are Good For Artists

 

 

By Patrick McCallister, With Rickie Leiter

 

 

 

To raise Autism Awareness, we must first become informed.  The aim of sharing this is to increase understanding and acceptance of people with autism, foster worldwide support and inspire a kinder, more inclusive world.

 

Patrick shares, “As Deborah and I walked onto the crowded street for the art show, I could hear myself making involuntary guttural sounds. I put in my earplugs and set a pair of industrial earmuffs over them to block almost all sound”.

 

“Fortunately that show was laid out in such a way that it minimized the amount of multi-directional pedestrian traffic I’d encounter. If it wasn’t set up like that, I couldn’t have been there. We would have left before walking into the art show, altogether. Still, throughout our visit my head was on a proverbial swivel as I nervously watched out for anyone getting too close to me. Incidental touches are more than disturbing to me — they’re painful, which is something many people find hard to believe or understand”.

 

“When I stopped to look at pieces that caught my eye, artists and other sellers started friendly, but quickly got visibly annoyed”.

“I’m used to that….”, Patrick tells The Rickie Report.

“Yeah, it’s hard for many folks to talk to me when I’ll expose just one ear, and then only partially. Yeah, it’s hard for them to understand I might not seem to be looking at them or things they’re trying to show me, but I see a lot more with peripheral sight than people realize. I can’t explain these things on the spot, so as soon as people seem annoyed I walk away to spare us all grief”.

 

“The wares of George Tortorelli, of Medicine Wind Music, caught my eye at this show. I’m a primitive flute and musical whistle player. I stopped to admire his handmade instruments. He approached, then visibly paused and slowed his hand movements. He kept his hands back as he gently gestured toward instruments while we talked. He paused when I checked behind me for people, and picked up where he was when I turned back as though it was normal interaction”.

 

“People approached his booth. My chest tightened. I was instantly ready to leave. Deborah stepped between the newcomers and me — a natural motion to other people’s eyes  – that’s a protective measure for me. George moved aside and said, ‘You can step behind my table if you want’.  I took him up on the offer. I analyzed his wares for what must have been 15 minutes. George took care of other customers on the public side of his table as I did this. I’d laid out the instruments I would choose from in an impromptu but systematic organization. Then I made my picks and my purchase. It was the only thing I bought at the show that day. George nodded to thank me. He made no attempt to shake my hand”.

 

“George wasn’t being rude. By intuition or background he picked up on the fact I’m autistic, whether by name or not, and adapted to my needs.  And he got my business! Odds are I’ll buy from him again. (I spend more time on his website than I should, looking at his gorgeous instruments. I know from owning one are also high quality)”.

 

Patrick conveys, “There’s a moral to this whole story. Awareness, acceptance, adaption, and accommodation = art sales”.

 

He adds,”It’s difficult to summarize autism, which is why “spectrum” was added to the diagnostic terminology — autism spectrum disorder. Autism is a developmental condition usually typified by weakened social drives, which often shows as social awkwardness. This is most often accompanied by other manifestations such as delayed, underdeveloped verbal communication, sensory problems, often aversion to sounds, and others, such as repeated gestures referred to as “stimming.” Some recoil from calling autism a “disorder,” and prefer terms such as “neurodiversity.” In diagnostic terms, “disorder” simply means someone’s learning or mental processing is different from norms.  

 

Some people with autism live and work autonomously with varying levels of support. Others can’t. Patrick tells us, “What makes a huge difference between an autistic adult being able to live and work independently, or needing lifelong care, is the presence or lack of an aware, accepting and accommodating society”.

 

Readers cannot take Patrick’s narrative and use it as a template for identifying other autists. He shares, ” Yes, ‘autist’ is a dictionary word for someone with autism.  If you’ve met one autist …you’ve met one autist!  There are some general clues you are talking with an autist, for example when the person seems bothered by sounds or movements. They may have a tendency to look away while speaking or have a tendency to articulate a specialized knowledge without apparent regard to social norms”.

 

Our take-away from this?

 

Fortunately it doesn’t take specialized knowledge to converse with those with autism. Watch and listen to people and follow their cues. This works for everything from affective disorders, such as depression, to anxiety disorders and mental-heath conditions such as post-traumatic stress disorder. You’ll meet people with all of these and many more, when displaying art. Throw “weird” out of your thinking and replace it with “uncommon” and let those ‘less common’ customers lead you to how to interact with, and sell to, them.

 

 

Patrick reminds us, “We love and want art, too”.

 

Patrick McCallister is a longtime journalist who was diagnosed with Asperger’s syndrome in 1993. Like a lot of people with developmental differences, he hid the diagnosis for years. Today he advocates for people with disabilities in various areas, but especially transportation.

For more information:

 

In 1970, the Autism Society launched an ongoing nationwide effort to promote autism awareness and assure that all affected by autism are able to achieve the highest quality of life possible.  In 1972, the Autism Society launched the first annual National Autistic Children’s week, which evolved into National Autism Awareness Month (NAAM). This April, we continue our efforts to spread awareness, promote acceptance, and ignite change.

The Autism Society of America, the nation’s oldest leading grassroots autism organization, is is proud to celebrate National Autism Awareness Month  in April 2020 with the its new “Celebrate Differences” campaign. Designed to build a better awareness of the signs, symptoms, and realities of autism, #CelebrateDifferences focuses on providing information and resources for  communities to be more aware of autism, promote acceptance, and be more inclusive in everyday life.

The Autism Society recognizes that the prevalence of autism in the United States has risen from 1 in 125 children in 2010 to 1 in 59 in 2020 – recognizing this continued increase, the goal for NAAM is to further increase awareness about autism signs, symptoms and opportunities through: information and referrals, events, printable and digital resources, and community partnerships with businesses and organizations dedicated to building inclusive experiences.

The Autism Society has a variety of resources designed to inform and encourage communities to celebrate differences, and become more inclusive of individuals with autism. The campaign will overlap with World Autism Awareness Day on April 2nd, and continue throughout the month. These resources will be made available on social media for sharing as well as on www.autismawarenessmonth.org for download.

 

 

Being a part of a community and feeling included is extremely important in people’s lives. Being part of a community doesn’t mean that it has to be necessarily one’s neighborhood/geographic community. People can experience and explore different communities by traveling and/or taking vacations. People can meet new people and try new things when they go to various camps or retreats. Some may find community among a religious belief they share with others.

 

There are many communities in which people can be a part of such as work and/or social communities which are centered on leisure activities or hobbies. But being a part of any of these communities does not mean simply that the individual is present. To have true community inclusion, the individual needs to be participating and accepted by the other individuals. Becoming a part of any community takes time and effort. Individuals will have to learn practices of the community and have to get accustomed to new things and people. Similarly, the members of the community will have to learn and get accustomed with the new member. Community inclusion is not always a fast process, especially when it causes people to get out of their comfort zone. But with proper supports and effort, community inclusion is extremely rewarding and life-altering.  www.autism-society.org

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

Artists Doing Their Thing During A Crisis: Free Webinar, Financial Relief Resources, How To Acquire Your Own Patrons, Let Your Craft Be An Essential Saving Grace

Trina Slade-Burks and Anthony Burks Sr. continue to be significant supporters of artists, by offering a FREE Webinar “So You Want To Be A Curator” tomorrow, Thursday, March 26. The video will be available for 24 hours after viewing. They also share important financial and other resources in this Rickie Report article. Feel free to share this timely information.  Physical distancing does not mean we have to be socially distanced.  Let’s stay connected!!

 

 

 

 

 

 

 

 

ARTISTS    DOING    THEIR   THING

DURING    A    CRISIS

 

 

So You Want to Be a Curator Free Webinar

(Facebook live)

 

THURSDAY,  MARCH 26         1PM

 

YOU  MUST  RSVP!

 

Big or small curating an event takes a lot of planning. When you attend events, do you think to yourself “This is so easy. I can do this.”.

With COVID-19 situation happening right now & everyone social distancing for the time being, a webinar-style, Facebook Live type of event is the best option.

Once you RSVP we will connect via FB & Trina will give you access to the private group. You will keep access to the group & have access to the video for 24 hours after the original airing of the webinar.

 

RSVP HERE

https://www.eventbrite.com/e/so-you-want-to-be-a-curator-webinar-facebook-live-tickets-100479729576

 

 

 

 

Join Patreon & Acquire your Own Patrons

 

 

 

 

 

What is a patron?   They are a person who supports with money, gifts, efforts, or endorsements to creatives, institutions, causes, events etc…

Want to find a way to link up with other creatives or provide exclusive content to people who want to support your visions?

 

Financial Relief Resources for Artists

During COVID-19

 

 

 

We know that many artists have lost some of their fiscal opportunities due to the present crisis. Teaching gigs, mural projects and art exhibitions have come to a halt because we have been sequestered, schools and institutions are closed, and we must be socially distance ourselves from the public. But bills still need to be paid!  There are financial options in place for you. 

Find the list 

HERE

 

https://www.artworkarchive.com/blog/financial-relief-resources-for-artists-during-covid-19

 

 

 

Let your Craft be an Essential Saving Grace

Lake Park business 3D printing face shields to protect healthcare workers from coronavirus

 

 

 

 

Here’s a challenge. We are in an international crisis. Evaluate your talent resources. Can your talent help someone? 

 

Here is an example

 

You may have a lot to offer and you didn’t know you could. 

How can you make a difference?

Put your thinking cap on and assist an immediate need.

 

 

 

Working on Something New? Go Live

 

 

“Ethnic Mermaid” by Anthony Burks, Sr

 

 

So you are tired of this social distancing thing and you are cooped up in your studio.  Why not go live and let the world see your talent.  Artists, DJ’s, singers & even yoga instructors are using Facebook, IG and Youtube as a tool to get the audience to see their creativity. 

This is REAL EXPOSURE at your convenience. 

 

 

 

 

 

About ATB Fine Artists & Designers LLC:

 

ATB is an all Art business and art-consulting firm created in 1993.  Its mission is to provide professional image building opportunities for artists and businesses through creative and unique concepts.  ATB has been educating, promoting and creating artistic concepts and visions for two decades.

The ATB Fine Artists & Designers LLC, please visit http://www.atbfineartists.com/, follow us @atbfineartists on IG, or https://www.facebook.com/atbfadllc or contact us at 561-714-6674.

About No More Starving Artists Foundation (NMSAF):

 

NMSAF is a 501(c)3 founded 2018 whose mission is to build the legacies for artists from Palm Beach County.  It was established to help primarily Palm Beach County artists be sustainable by providing opportunities and services. For more information about NMSAF visit http://www.nmsaf.org/ follow us @nmsafpbc on twitter and IG, or https://www.facebook.com/nmsaf/ or contact us on 561-714-6674.

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

 

 

Neil Capozzi Speaks About News, Tools And Resources For Artists Beyond Paint, Paper And Supplies. Staying Safe From An Artist Scam And What To Do If It Happens

Scammers take advantage of emotions when approaching their victims. Visual artists are just as vulnerable as other scam victims. Art scammers play on your emotions and your desire/need to make a living from your art. Now that galleries, art shows, and art exhibits are closed due to the Covid19 outbreak, we are more vulnerable than ever!  We all know internet art scams exist, but sometimes it’s easy to forget about the warning signs with the excitement of a potential sale.  The Rickie Report speaks with Neil Capozzi, owner of Stuart Art Supply & Artists’ Nook Studio about the latest scams exploiting visual artists, how to avoid being a victim, and what you can do if you’ve been victimized.

 

 

 

 

 

Stuart Art Supply  & Artists’ Nook Studio

43 SE Kindred Street  Stuart, FL 34990

http://www.stuartartsupply.com

772.220.4500

n.capozzi@stuartartsupply.com

MONDAY – FRIDAY  10 AM – 5 PM

SATURDAY  10 AM – 3 PM

 

 

 

 

WARNING!   WARNING!   WARNING!

 

 

 

TRR:   Tell us some of the aspects of an artist scam

NC:

People figuring out how to exploit striving artists is nothing new, but technology and changing market structures have opened up some new ways to do it.  While I don’t subscribe to the notion that all artists are “struggling” or “starving”, these are creative people who are at their most vulnerable when approached for a “big sale”.

 

As a small business owner, I’ve experienced many unusual events throughout the years and one instance seems to be recurring. This is a good time to remind those in the creative sector to be careful with their online presence. If you get an offer to purchase something you sell, be attentive. Sometimes if an offer is too good to be true then it most likely leads you into a trap.

 

I was recently contacted by a client/artist (we’ll refer to as “A”) who is a novice in the online art world. Like so many, she posts her images on the web on various social media sites and her own website. “A” mentioned that she was contacted from her website by someone who was interested in purchasing some art as a gift for her husband. Since this was a cold contact via a website that doesn’t offer online sales, I was immediately suspect!

 

I asked “A” where she was in the transaction and she said they’d agreed on a price and the method of payment, shipping and how to compensate the shipper. I instantly suggested she not do anything else.  Understandably, she became nervous and we agreed that she would no longer make any attempts to move the process forward. The buyer continued to email “A” and praised the work she saw on her website. “A” called me, and we talked some more, and we decided to play along. The buyer would not give her address or her telephone number. The excuse was that this was a gift and that she uses a local company to ship the order anyway so there was no need for her to provide the information to the artist. The only contact was via email.

 

“A” was contacted via email by the buyer with updated payment information. The buyer said she issued a bank draft and gave”A” the UPS tracking number. “Wow, the buyer still seemed serious”, “A” thought!  “What should I do?” I told her to wait until the check arrived. The check arrived a day later. “A” was tense – “what do I do now?”. The amount on the check was $2500 and this amount was well above the agreed upon purchase amount. The buyer’s instructions were to pack the purchase and she would send her shipper to pick up the items and send them to her, the shipper would collect the balance of the $2500 check in cash.

 

I told “A” to call the bank on the check and asked if there were sufficient funds. When she did, the bank told her that the check was drawn on a fake account. So, if my client proceeded with the transaction, she would have been out the art and the cash she gave the shipper. It’s an old scam and it continues to catch people off guard. Remember, if you get an offer that is to good to be true it usually is!

 

 

 

TRR:  Preying on the vulnerability of an artist, whose ego is what is on the canvas, in a sculpture, or part of any visual art is appalling.  This is not the first time I have heard about this, which is why we want to share some specific information to avoid being scammed.  What are the “red flags”?

 

 

 

 

 


NC:

 

RED FLAGS

1. Impersonal Stories

The “buyer” uses a story to hook you about their wife liking your work or wanting art for a new home, but it sounds stunted and impersonal. A big tip off is that they do not even address you by name, but simply start with “Hello”. This way they can send the same email to thousands of artists.

2. A Foreign Emailer

The “buyer”usually claims to live in another country — far from where you live — to make sure the art has to be shipped. This is all part of their dastardly plan.

3. A Sense of Urgency

The “buyer” claims they need your art quickly. That way the art will be shipped before you find out the check or credit card details are fraudulent.

4. A Fishy Request

The “buyer” requests your personal information, including back accounts

The request doesn’t add up. For instance, the “buyer” wants to buy three pieces and asks for prices and dimensions, but doesn’t include the pieces’ names. Or, they want to purchase a piece that is marked as sold on your website. It will reek of suspicious activity.

5. Poor Language/ Spelling and Phrasing Errors

The email is riddled with spelling and grammatical errors and doesn’t flow as a normal email should.

6. Strange Spacing

The email is oddly spaced. This means the weasel carelessly copied and pasted the same message to thousands of artists, hoping some will fall for the scam.

7. A Cashier’s Check Request

 The “buyer” suggests non-traditional payment transactions or sending money to a third party.

The “buyer” insists that they can only pay by cashier’s check. These checks will be fake and you could be blamed when your bank discovers the fraud. However, by the time this happens the scammer will have already received your art.

8. Outside Shipping Wanted

They want to use their own shipper–which is usually a fake shipping company that is in on the scam. They often say they are moving and will have their moving company pick up your artwork.

9.  Be Cautious of “Relay Calls”

People with hearing or speech difficulties legitimately use relay calls. Scammers may also use this communication service to contact you.  Do Not Accept relay calls unless you know the person using this service.  Scammers often use a “third party” who “works” for a communications company.  Often, an “overage amount” is involved.  Hang up!

 

 

 

 

 

Remember that a scam email might not have all of these signs, but go with your gut.

 

Scammers can be clever.

 

Stick with the old adage: “If it seems too good to be true, it probably is.”

 

 

 

 

 

 

TRR:   If you are scammed, What can you do?

 

NC:

Being scammed or even experiencing an unsuccessful attempt can feel incredibly frustrating and insulting. It’s normal to want to somehow “get back” at the scammer. Some people satisfy this urge by engaging with the scammer in order to “waste their time”, but honestly this is just a waste of your own valuable time. Your best response is to ignore it and move on, or possibly submit a complaint to the FTC using the link below.

 

TRR:    As AARP.org reminds us, “It’s about emotion, not logic!”  Read the fine print of everything you sign!  If your eyes glaze over, it’s time to consider asking for legal help.  As I say in my art-marketing seminars…”do you know how to fix a car engine?  No?  So, you decide to bring it to someone who does. Then, why are you hesitating to get legal advice?”

 

A new scam trending upon the internet is the false premise of an online gallery.

Recently, one of InLiquid’s members received a scam. It was a “call for submissions” to a now-non-existent business called Faburry Gallery, supposedly located in Philadelphia. With a rather vague and platitudinous description of their mission, they have asked artists for submissions via email, also asking for a small fee of $5 per submission. Yes, it’s a small price, any independent contractor could eat up the loss, however it gives way to an entirely new scam-frontier: identity theft. Although we would typically suggest to deal art locally, this only further raises our eyebrows on what is considered safe. While eager to have one’s art visible on a national scale, this style of enticement couldn’t be more of a bait-and-switch. 

So to all our hard working artists out there, our only suggestion is to always be aware. Most scams come in patterns and, quite often, are too good to be true. As an organization dedicated to the promotion of artists, we will do our best to always keep you posted. 

 

This sickening strategy allows them to either steal your original works, money, or both. It’s crucial to know the signs and how to protect yourself, so you can continue to benefit from legitimate online opportunities. And, continue to sell your art to a whole new audience of interested, REAL buyers.

RESOURCES:

 

 

TRR:

Here are some helpful websites with information on frauds and scams.  Stay a step ahead of scammers and keep yourself updated with the latest information on scams and tips to help prevent yourself from becoming a victim.

Art Advocate and colleague, Carolyn Edlund, from ArtsyShark tells us, “I have seen this exact scam, but it doesn’t even need to be a payment for an art sale. I got one from a weird address at Paypal billing me for a domain name (which I do own) but for three times the price! I didn’t bite, but contacted Paypal and they asked me to forward it to spoof@paypal.com. One of my clients got something similar, simply telling her there was an issue with her account and that she should log in through a link. Paypal must address these problems, because surely there are a ton of people, including artists, getting ripped off”.   Again, when in doubt, contact Paypal!  For more information, contact Carolyn@ArtsyShark.com or visit www.ArtsyShark.com

 

Read this article from Agora Gallery:   https://www.agora-gallery.com

          (Look under “For Artists”  and then  “Artist Advice Blog”)

Read Kathleen McMahon’s Art Scam blog:  www.kathleenmcmahon.com

Federal Trade Commission – Scam Alerts

 

www.ftccomplaintassistant.gov

The Federal Trade Commission’s Scam Alerts page keeps consumers up to date on recent scam alerts with what to know and do about scams in the news.

www.consumer.ftc.gov/scam-alerts

Federal Bureau of Investigation – Common Fraud Schemes

The Federal Bureau of Investigation has developed their Common Fraud Schemes website to inform you on the most common scams that the FBI investigates and tips to help prevent you from becoming a victim.

www.fbi.gov/scams-safety/fraud

USA.gov – Consumer Frauds and Scams

The USA.gov Consumer Frauds and scams website hosts information and tips on how to avoid scams and fraud with a special section dedicated to current scams to be aware of.

www.usa.gov/topics/consumer/scams-fraud.shtml

Better Business Bureau – Scam Stopper

The Better Business Bureau’s Scam Stopper website has information on scams including top scams, the science of scams, who gets scammed and report a scam.

www.bbb.org/council/bbb-scam-stopper/

For more information about art supplies, art classes, or the opportunity to conduct art classes:

 

 

Check Out The Classes/Workshops  Here:

 

Stuart Art Supply  & Artists’ Nook Studio

43 SE Kindred Street  Stuart, FL 34990

http://www.stuartartsupply.com

772.220.4500

n.capozzi@stuartartsupply.com

MONDAY – FRIDAY  10 AM – 5 PM

SATURDAY  10 AM – 3 PM

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

Doug Marlowe Helps Harness The Power Of Technology For Individuals And Businesses, With A Specialty Niche For Artists. “teachITnow” Alleviates Frustration And Confusion

Doug Marlowe describes himself as “a curious sort”. His passion with art began at age 10, with the first roll of film he developed. That led him to the Rochester Institute of Technology with a degree in Photo Science and Engineering. He pioneered many of the processes used to go from the camera to the computer and from the computer to the printing press. Doug moved to telecommunications and was a “midwife” at the birth of the public Internet. Doug’s communication skills led him to decades of engineering project management and workplace education. Who has not dealt with some type of  technology issue?  Through teachITnow,Inc., Doug can help individuals, groups, and businesses corral their technology dysfunction and move forward with a sense of confidence toward success.

 

 

 

 

 

 

 

Could   you   benefit   from   Technotherapy?

 

 

 

 

 

 

 

 

With the rapid development of the Internet, computers, digital cameras, and cell phones, Doug was driven to educate those who are confused and frustrated with these technologies; especially artists, whose existence revolves around communications.

 

 

 

I don’t know if anyone else – no matter how creative she might ”think” she is – doesn’t arrive at the Wall of Exasperation! “What am I missing? I need a new set of eyes!” That’s how I felt when I called Doug to walk me through some various social media platforms for my very busy real estate career. Two days later, I took all my questions, my media campaigns, branding questions and sat with my ever patient brain trust named Doug Marlowe. Whether its formatting local or global campaigns or analyzing where the “new frontier” of promotion might be, I thank Doug for opening some areas to explore.
 
 
image002.jpg 
Toni Lee Real Estate

 

 

Doug helps to “Do it better, Do it faster, and Deliver results.”

 

 

 

 

 

Doug’s company, teachITnow, Inc. has been helping the “bewildered and confused” harness the power of their technology since 2008. 

 

 

 

Doug Marlowe has been my IT guy for ten years. His creative and patient teaching style has enabled me to feel confident in my ability to control the technologies I need to create my art. I trust Doug implicitly with many aspects of my gallery’s operations, social media, and marketing. I recommend Doug highly.

Yaacov Heller, Artist and Gallery Owner 
Gallery 22 International, Inc    

 

 

 

 

 

 

For the art community, and assistance with PC & Mac issues, Adobe Creative Suite, Microsoft Office, Facebook, Instagram, Twitter, Web Sites (new and updates), Online Stores and Sales (Square, PayPal, etc.), and, of course, training.

 

 

I was in desperate need of revising my web site in time for my SOLO show and knew it needed professional help. My anxieties were dashed within days and my web site looks great at a reasonable cost.  I will continue to call on Doug for help with marketing on social media.  He was a pleasure to work with.  I highly recommend Doug!

 

 

 

 

 

 

Kitty Burri

Kitty Burri Fine Art

 

 

 

 

 

A portion of Doug’s client list includes: Ingrid Robinson, Artists and Charities Hand in Hand, Karen Lynne Gallery, Yaacov Heller Gallery 22, Kitty Burri Fine Art, Marian Kraus Photography, PC Professor, Toni Lee Real Estate, ArtsPlosure Decorating, ArtRageous Art & Frame, and many more.

 

 

 

 

 

 

For more information and to get in touch with Doug:

 

 

 

 

 

 

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

The Thriving Art Exchange Continues With A Virtual Town Hall On Monday, April 1. Stay Involved And Let’s Make Our Goals Realities! Free To Attend. Register Now!

The Clark Hulings Fund For Visual Artists continues The Thriving Art Exchange at a Virtual Town Hall on Monday, April 1. Even if you didn’t participate in our first exchange at CJR Fine Arts & Frame, everyone is welcome to engage in the important work of building and maintaining our visual art community in Southeast Florida.  Honoring Rickie Leiter, publisher of The Rickie Report, for her work in bringing together diverse artists, art lovers, and institutions, was only the first step. We look forward to hearing your voice in this online community exchange, so register (free) NOW!  Join Daniel DiGriz (CHF), Neil Capozzi (Martin Arts Council), Rickie Leiter (TRR), and Elayna Toby Singer (Art in Public Places PB County). Let’s take the next step together!  The Rickie Report shares the links to register, listen, and ask questions.

 

 

 

 

 

Clark Hulings Fund for Visual Artists

 

 

 

The Clark Hulings Fund will host another online community exchange:

Monday,  April 1, 2019

4:00 p.m.

Even if you didn’t participate in the first exchange,

You are invited to take part in this one!  

 

Please feel free to share this information with your visual arts colleagues.

 

To view the live broadcast April 1st 4:00 PM (or the recording afterward) visit: 
https://www.youtube.com/watch?v=lHV1zukpnbI

 

 

That link includes the chat window for asking questions.

To ask questions, you’ll just need to log in with your google account.

We will also take questions and comments from Twitter that use the hashtag #CHF.

 

 

 

 

REGISTER (Free):  clarkhulingsfund.org/taewelcome

 

 

 

 

 

 

 

As promised, we are following up on our recent events in South Florida with a Thriving Art Exchange Virtual Town Hall! Please join us Monday, April 1st at 4:00 PM (Eastern) to continue to discuss the state of the visual art industry in South Florida, and brainstorm ways to better meet the needs of its stakeholders. We are delighted to welcome panelists including Rickie Leiter, publisher of The Rickie Report; Elayna Toby Singer, artist and Palm Beach County Art in Public Places administrator; and Neil Capozzi, chair of the Arts Council of Martin County, owner of Stuart Art Supply & Studio, and board member of Martin Artisans Guild.

 

 

The Thriving Art Exchange brings together the art world’s various players to engage in constructive dialogue, structured brainstorms, and honest debates about the future of the industry, locally, regionally, and nationally. The ultimate goal is to foster positive transformation and build a vibrant community that serves all its members.

 

 

Elizabeth Hulings tells The Rickie Report, “After our live learning events have ended, we always hear from participants who tell us how much they’ve been impacted by the experience. That feedback is only part of the story, though. The other part is how much WE learn from all of you”. Rickie Leiter is proud to be named to the Advisory Board of the Clark Hulings Fund!

 

Debut of The Thriving Art Exchange:

 

 

On January 31st, we kicked off three days of art-business talk in south Florida with a reception at Claire and Jack Rosen’s CJR Fine Arts & Frame gallery in Royal Palm Beach. The event marked the debut of CHF’s Thriving Art Exchange, which brings together leading voices from all facets of the art world to foster dialogue in the industry—both in person and online. In this time of upheaval, we’re encouraging collaboration and helping to build an art industry where everyone can thrive.

 

Rickie Leiter, Publisher of The Rickie Report details our discussion questions at the inaugural Thriving Art Exchange at CJR Fine Art & Frame

 

 

The following morning marked the start of our Ft. Lauderdale Art-Business Conference at ArtServe, co-hosted by the Broward County Cultural Division and sponsored by Wells Fargo. The event drew an impressive and inspiring bunch of artists! South Florida’s arts community is in savvy and passionate hands. Our interactive workshops are designed to be their own kind of Thriving Art Exchange, fostering dialogue and collaboration. We provided these artists with a strong foundation for growing their businesses, and they in turn shared their stories and offered us terrific suggestions that we’ll be incorporating into future conferences and CHF curricula.

 

 

 

Participants in the Ft. Lauderdale Art-Business Conference February, 2019

 

 

 

Smack in the middle of the workshops, four leaders from the local arts community graciously shared their expertise in our Roundtable Q&A: Ilene Adams, marketing expert, graphic designer, and artist; Deborah Bigeleisen, painter and former owner of a global textile print-design company; Janeen Mason, artist, curator, author, illustrator, speaker, and arts advocate; and Rickie Leiter, publisher of The Rickie Report (which covers southeastern Florida’s visual-art scene) and guest of honor at our Thriving Art Exchange Reception. (To learn more about all four, read their full bios on our event page.)

 

 

Janeen Mason, Rickie Leiter, Ilene Gruber Adams, Deborah Bigeleisen

 

 

 

 

These amazing women led a spirited discussion that covered a lot of ground, including how to find public art and grant opportunities; getting involved with south Florida’s local gallery scene; and making art fairs work for you. Ultimately, participants learned that art-business success requires engaging with people in honest and meaningful ways. It’s not about sales but rather true connections.

 

 

Daniel DiGriz, Education Director at CHF tells The Rickie Report, “The single most important statistical predictor of life expectancy is that you’re alive. The longer you’re alive, the longer you’re going to live. It’s funny, but it underscores the incredible power of inertia”.

 

Thriving Art Exchange Inaugural Event at CJR Fine Arts & Frame

 

 

“When I see people on the verge of changing their lives and careers, really propelling themselves forward in quantum bounds, the single biggest predictor of whether they will actually do it, is the step they’re taking right now. If they’re not doing something about it at this very moment, the likelihood and the opportunity plummets”.

 

“I want to see artists make irrevocable changes that accelerate their businesses—so that they mark a before this moment and after this moment on their professional calendars. So it’s not rhetoric to say that this is your last chance. Every chance is your last. Every opportunity missed reduces the likelihood of another opportunity”.

 

JOIN IN OUR VIRTUAL TOWN HALL DISCUSSION!

 

REGISTER (Free):  clarkhulingsfund.org/taewelcome

 

 

 

For more information, please visit https://clarkhulingsfund.org

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

Caren Hackman’s “4 Tips For Completing Projects On Schedule” Are Helpful For Everyone (Not Only Artists)

Award winning fine artist, graphic designer and author, Caren Hackman, shares Four Tips for Completing Projects on Schedule.  The Rickie Report shares these with our readers, knowing that this advice pertains to everyone, not only artists!

 

 

Caren  Hackman:

My 4 tips for completing projects on schedule

 

 

 

 

 

 

 

 

I like to complete client projects on time or in advance of the deadline. I avoid working on last-minute projects, but, if it is within my power to help out a client I will work on a project with a short timeline. However, I do try to avoid the frantic round-the-clock-all-nighter project mode of work. I don’t think any of us do our best work when we are emotional or sleep deprived. Following are some steps I take to help me complete projects on schedule. Although I’ve described the tasks as being part of a graphic design marketing or visual communications project, the steps can apply to nearly any project.

 

 

 

 

 

 

 

 

ONE: Review the entire scope of the project with the client.

TWO: Develop a timeline by breaking the project into phases and setting a deadline for each.

A. In addition to setting a deadline when all work must be complete by me, I set reasonable deadlines for the client to review each phase of the work I turn into them. I include their review time and turnarounds for project modifications in the timeline.

B. If certain tasks are dependent upon the work of others, I take into account this possible extra time.

C. I determine two phases during the project development where I compare project components’ compatibility with the final output requirements. This might involve phone calls to outside vendors such as a printer; a production company for trade show or; an online source where I might want to check placement, browser compatibility and loading time. Checking for compatibility, running a test or trial or submitting a rough concept to those involved in the projects’ production will eliminate last minute unpleasant revelations.

 

 

 

 

 

 

 

 

 

THREE:  Allow ample time for proofreading. Ask someone who has not yet reviewed the project to look at it for substance and clarity. Individuals with an insiders’ familiarity with the project might consider a piece of information common knowledge and thus, overlook explanations that others will require. Occasionally, during multiple revisions of a project, tiny errors can occur such as an incorrect URL or missing phone number. Having an outsider, or member of the target market group review the communications piece will make the end product more effective.

 

FOUR:  Be vigilant about adhering to the timeline. Check often to be certain that all involved are keeping up with the planned goals and their individual timelines for each phase. Reevaluate and troubleshoot, when needed.

Do you have tips for completing projects on schedule without entering the panic mode near the finish line? If so, please comment.  

 

For more information about Caren Hackman:

Caren Hackman is a graphic designer and fine artist living in Palm Beach Gardens, FL. and author of a book about Graphic Design and Good Business practice: http://www.carenhackman.com/book/.

Be sure to check out Caren’s wonderful artwork – Caren is a talented artist in her own right! She is a founding member of the Artists of Palm Beach County.

www.carenhackman.com

 yogapainter.com

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

As “Season” Slows Down, What Happens To Our Local “Art Scene”? Hint: It Doesn’t Stop!

Less traffic on the road and less waiting for dining reservations is a sure sign that “season” is winding down. What happens to the “art scene”, which has had you trying to find a way to see three opening receptions on the same date for the past few months?  This Rickie Report article looks at the situation and shares some thoughts for artists AND art lovers!

 

 

 

“The Art Scene” After “Season”

As “Season” slows down:

  • Artists continue to create

  • Galleries still exhibit

  • Arts organizations continue to program

  • Museums remain open

  • Classes To Learn Art Techniques are being taught 

  • Original Art and Handmade Fine Crafts Are Still Available!

 

A Word To Art Lovers and Art Patrons:

 

Stop by galleries and art exhibits in “off season”.

They’ll be less crowded with visitors – and you’ll have a chance to linger!

This is a terrific time to hone your own art skills, learn a new technique or make a creative play date with friends!

Check The Rickie Report and search for “classes”, “workshops”, “meet the artists” and remember to look at our interactive Calendar of Events!  If you see something that interests you, click on the event. You’ll be brought to the original article for all of the details.  

We might not be publishing daily, but we still have the information you need to stay active in the art scene!

 

Sharing Some Thoughts With Artists:

 

NOW is a good time for artists who have been scurrying to meet too many overlapping deadlines for the past six months to organize themselves!

Calls For Entries To Artists continue to appear and now is the time to prepare for the annual events for next “season” 

 

Business Cards:  

It is time to revisit the wording, font size or photos on them.

Do you have enough cards to get you through the next 12 months? (NO ONE wants to run out in the middle of their busy time…Do it now)!

I make notes on business card ( galleries, exhibits, or organizations I’ll recommend the artist connect with; what is exceptional about their artwork)…

So, consider this before choosing shiny paper and having too many words/photos on your business cards.

 

Artwork:

Staying organized is one of the hardest parts of returning to your studio after an exhibit or show and putting everything away.

Staying organized for the next event is KEY!

Check your written files to make sure they are up to date.

Mark pieces “SOLD” from your inventory (it makes paying taxes easier for next year).

Is a piece of artwork missing?  Find it now, before the exhibitor or gallery takes possession of it.  (Read the fine print whenever you enter to see what their policy is for work that is left)

 

Wear And Tear:

Bringing artwork of any kind to exhibits, shows, and galleries produces wear and tear.
Check all frames for nicks and marks that need repair.
Check mats and glass to be sure everything is in proper position and in good condition.
Check all hanging devices.

Inventory:

Update your inventory list.

Take a moment for a mental inventory.

Are you happy with what you are creating?

Is it time to try a new technique that you just haven’t had time for?

Now is a perfect time to take a short-term class or workshop!

Schedule some networking time with other artists.

Talk about how this “season” has been for you. Sharing insights can be helpful, if you don’t get into a round of grousing. If something didn’t “work”, now you have time to reflect on what you can control – how can you react and plan differently?

 

Outline your business goals – YES! If you are selling your artwork, you are “in business”!

Look at a 2018 Calendar:

Start by marking the dates of all exhibit and show deadlines you are applying to in RED.

NOW: Mark the dates of those acceptance announcements and drop offs in BLUE.

 

The Rickie Report is interested in sharing your good news!

As soon as you get the acceptance notice, send us an email about the event!

The Rickie Report is already booking dates through December, 2017, so don’t hesitate to contact us!
You may not have all of the details, but we can save you a spot in the publication queue.
To get your article published, let us know 3-6 weeks before the Exhibition or Opening Reception.
Last minute openings are possible, but please do not plan on that, especially during “season”.
Giving us 6 weeks advance notice in “season” gives you more opportunities to choose a timely date for your publication.

An article includes: Who (you/art organization), What (Type of Event), When ( Dates of exhibit and specific dates and time of Receptions, including Hours of Operation), Where (Street address, contact name and phone number to ask more questions), Why ( if this is a fundraiser or for a charity, we will highlight the organization and include their website and social media addresses). Also: 5 jpegs, artist statement, brief bio, website address, social media addresses and anything else you want our readers to know about your artwork and creative process.

 

It is FREE to subscribe to The Rickie Report.

We will bill you for articles. There is no word maximum. Call for current rates.
Invest in your art business and take a monthly ad. With 3 rotations of jpegs (change them out at no charge monthly), you bring more readers (art lovers and art patrons, gallerists, museum personnel, show directors world wide) to your website. Your ad is seen with every article we publish. Call for current rates.

 

Not Sure Where To Go From Here?

Rickie Leiter and Ilene Adams regularly lead “Art Marketing Seminars”. We’re preparing for our next one soon.
Our “graduates” have a high rate of new acceptances to exhibits, shows and awards, plus SALES.
We book these seminars with arts organizations or galleries, so please contact Rickie if you are interested.

 

Individual Consulting:

Rickie is available for individual consultation on an hourly basis. Topics can include, but are not restricted to: Refining your particular marketing tools, Pricing your artwork, Where to network with other artists, Find exhibits and galleries specific for your artistry, Edit your artist statement, and Polish your website presence.

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

“Artist As Entrepreneur Institute” Offers Informational Meeting At Armory Art Center In Palm Beach County

In addition to The Broward County Cultural Division‘s grant making activities, they design and convene training programs and workshops for our area’s cultural not-for-profit organizations and local artists: including visual artists, musical arts, composers, media, theater art, and performing arts.   The Rickie Report shares the details and reminds artists that to succeed, you must have business plan!   To date, more than 680 South Florida artists have graduated from the Institute.  An informational session takes place at the Armory Art Center on Monday, April 10th in the evening.  This is an opportunity for artists to learn more about the upcoming Artist as an Entrepreneur Institute (AEI) and the various services the Broward Cultural Division offers to artists in the region, including funding, professional development and networking opportunities. Make your reservation for this FREE overview now!

 

 

 

 

 

Armory Art Center

1700 Parker Avenue, West Palm Beach, FL 33401

 

 

The  ARMORY  ART  CENTER  

 

INVITES  YOU TO:

 

AN OVERVIEW OF

 

Artist as an Entrepreneur Institute

(AEI)

 

 

 

 

 

Monday, April 10, 2017

5:30  – 6:30 PM

 

Armory Art Center

1700 Parker Avenue, West Palm Beach, FL 33401

In the Armory Library

 

This event is Free

Artists residing in ANY County are welcome to attend!

Please RSVP with EventBrite: http://bit.ly/2mg1qpo

 

 

 

 

Broward Cultural Division is a local arts agency, one of thousands across the U.S. providing financial, technical and marketing assistance to artists and arts organizations.  Artist as an Entrepreneur Institute (AEI) is a course of study designed to assist individual artists, of all disciplines (visual, musicians, writers, media, theater, performing arts), by cultivating and advancing their business skills, and helping them to strengthen their operating infrastructure and expand their business. 

 

 

AEI will be presented from 9 AM – 6 PM on June 3, 10 & 17 and the Business Plan Clinic and Workshop on June 24th, 9 AM – 2 PM., and will offer a curriculum of 20 different class modules over the four Saturdays. The program will be presented at ArtServe, 1350 E. Sunrise Blvd. in Fort Lauderdale. The program is designed to help the artist community better understand their enterprise and markets, and strengthen the vitality of the larger urban arts and culture sector.

 

 

 

 

 

The 2017 Artist as an Entrepreneur Institute (AEI) program page: http://bit.ly/1nufepY

See also background on the AEI by the Miami Herald: http://bit.ly/2012Herald

 

 

For more information about the Armory Art Center meeting contact:

Jeanne Martin, Director of Communications & Marketing

Armory Art Center, (561) 832-1776 ex. 104

 jeanne.martin@armoryart.org

 

 

For more information about The Broward County Cultural Division:

James Shermer, Grants Administrator
Broward County Cultural Division
100 South Andrews Avenue, 6th Floor
Fort Lauderdale, FL 33301-1829
jshermer@broward.org
954-357-7502 Desk      954-357-5769 Fax
954-790-2190 Cell
www.broward.org/arts

 

 

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986