WITVA (Women In The Visual Arts) Starts Season Off With Zoom Seminar Focused On Good Business Practices For Artists Featuring Rickie Leiter

Women In The Visual Arts (WITVA) announces their kick off meeting on Friday, September 25 via Zoom.  Rickie Leiter, publisher of The Rickie Report will present two topics: “Why You Need An Artist Statement” and “Marketing During A Pandemic”.  There will time for questions and answers from participants.  This event is Free but you must RSVP by September 22 to receive the Zoom link information.  WITVA grants art scholarships, holds an annual competitive exhibition with awards, offers educational forums relating to specific forms of art,  presents art exhibitions and competitions, and serves as a networking forum for members and guests.  WITVA also donates group art to other non-profits. Join WITVA today!

 

 

 

 

 

 

 

 

 

 

Rickie Leiter,  Publisher of The Rickie Report 

Presents:

 

 

“Why You Need An Artist Statement”

&

“Marketing Art During A Pandemic”

 

 

FRIDAY, SEPTEMBER 25

1:00 pm

Via Zoom

 

RSVP to get the Zoom link:  KGHENKE@gmail.com

 

 

 

 

 

 

Rickie Leiter has always been fascinated by the creative process. A former art consultant in her native Massachusetts, her instinct to connect with creatives in her new Florida home led her to found The Rickie Report in 2011. This free online publication features artist stories, helpful tips for marketing, a calendar of upcoming art events, and calls to artists/artisans for both juried and non-juried shows. Rickie’s goal is to help artists, galleries, and visual arts-related organizations achieve their potential by connecting with other artists, art lovers, and patrons. Rickie’s mission is to help emerging artists achieve meaningful careers and to guide professional artists in finding their niches. She has juried exhibits, offered Art Marketing Seminars, and been a featured speaker at many art-related events. Rickie is an active member of numerous art coalitions in southeast Florida. She is always looking for a way to connect emerging artists, established artists, art promoters, and art patrons together, sometimes in the most unexpected ways.

 

 

 

Rickie earned an MSW and worked as a psychiatric social worker before changing professional paths as an art consultant. While her own creativity includes a successful career as a jewelry artist and a mosaicist, she is open to new knowledge, growth and experiences. Rickie has served as a long-time volunteer in national and international non-profits, providing her with a solid on-the-ground education for marketing, communication and leadership training. She and her husband, Jeff, publish The Rickie Report while enjoying the cultural bounties around them. Being involved with her community is important to Rickie, as she volunteers with the Ft. Pierce Jazz Society and co-chaired a juried art show in PGA Village Verano. She previously worked in Development with Dana Farber Cancer Institute and is a long- standing leader with Hadassah.

 

 

 

 

For more information on events, membership, or supporting WITVA, Inc. please visit:

 

www.witva.org

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

Rickie Leiter Presents A Two Part Art Marketing Seminar At The Gilt Complex In Stuart Offering Strategies And Tips For A Successful Art Business

Artists who want to sell their artwork need a clear and easy business plan!  The Gilt Complex in Stuart is offering a 2-part workshop with Rickie Leiter, publisher of The Rickie Report and the knowledgable staff of the Gilt Complex on February 12 and 19. Don’t miss out on this hands-on practical knowledge seminar, including how to frame and hang your work to show your best advantage!  Numerous past seminar attendees and consultation clients have been accepted into traditional galleries, juried exhibits, won awards, and made major sales at Florida venues as well as at international venues. The skills they learned through these seminars and mentoring have taken them from hopeful to successful! The Rickie Report shares the details about the next seminar here.  Advanced registration is a must.  

608 Colorado Avenue  Stuart, FL  34944

772.463.0125     www.TheGiltComplex.com

Open Monday through Saturday from 10 to 5

(Or By Appointment)

 

 

 

 

P R E S E N T S :

 

 

 

 

Learn….

How to approach Galleries

Preparing a portfolio

Presenting your work

Pricing Your Work

Marketing your Work

Using Social Media

Answering Calls to Artists

and more…

Session 1: February 12th | 6 – 9 pm

Session 2: February 19th | 6 – 9 pm

$100 per person

RSVP by January 3, 2020

Reserve Your Seat  772-463-0125  

 

 

 

 

For more information:

The Gilt Complex

608 Colorado Avenue    Stuart, FL 34994

772-463-0125     www.TheGiltComplex.com

Facebook

Instagram:  @thegiltcomplex

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

 

 

Marketing Your Art Business Is Focus Of Martin Artisans Guild Meeting On October 16, Featuring Rickie Leiter, Publisher Of The Rickie Report

The Martin Artisans Guild announces their October 16th meeting, which will focus on marketing your art business.  Guest speaker will be Rickie Leiter, publisher of The Rickie Report. She will include several types of marketing tools and resources for artists and artisans to improve their business acumen.  Attendees should bring their business cards, as their entry for a drawing for a free article in The Rickie Report.  We share the details in this article. Non-members are invited!

 

 

 

 

 

 

 

 

 

ANNOUNCES  OCTOBER  MONTHLY  MEETING:

 

 

“MARKETING  RESOURCES”  

 

 

Guest Speaker:

 

RICKIE  LEITER,

Publisher   of   The   Rickie   Report

 

 

*  Bring Your Business Cards

 

 

Wednesday, October 16, 2019

6  –  8  pm

 

Non-members are invited!

COURT   HOUSE   CULTURAL     CENTER

80 Southeast Ocean Boulevard    Stuart, FL 34994

 

 

For more information:

www.martinarts.org

 

 

 

 

The Martin Artisans Guild

A FLORIDA 501(3)C NON-PROFIT

The Martin Artisans Guild was created to nurture the production of Fine Art and Craft, increase awareness of local art, facilitate development and networking among Working Artists and create marketing venues for our members.·        

  • To promote Martin County, Florida as a center of art.
  • To provide opportunity for artists to exhibit original work to the public.
  • To develop a sense of shared community and support among artists.
  • To foster the concept that success for one artist benefits all artists.
  • To present Artists’ Open Studios as a venue for purchasing art.

The group accepts membership of individuals without discrimination.Yearly Dues:

  • $35/year for Professional Members
  • $30/ year for Emerging members
  • $20/year for Student Members
  • $35/year for Supporting Members

ALL Guild members are required to serve on at least one volunteer committee.ALL NEW Guild members are required to be JURIED into the Guild; You will be accepted as either a Professional Level Artist member or an Emerging Level Artist member.

  • Professional Level Members will not be required to jury into future Guild Exhibits, Events or Martin County Open Studio Tour. Professional Level Members MUST be a member of the Arts Council of Martin County. Membership information can be found here: https://www.martinarts.org/support_us/become_a_member/
  • Emerging Level Artists are artists who are aspiring to become Juried Professional members. Emerging members will need to be juried before each event/exhibit, and will be eligible to reapply as a Professional Level Member after 1 year.
  • Student Members MUST be students with a school ID Card or a student of a MCOST Teaching Artist.
  • Supporting Members are Supporters of the Arts in the Community.

MAG Membership Year runs 3/1- end of February yearly to coordinate with the MCOST schedule.

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

 

 

Can Visual Artists Conquer The Changing Marketplace? Clark Hulings Fund For Visual Artists Brings The Tools, Inspiration, And Support At Art Business Conference February 1 & 2

The Clark Hulings Fund for Visual Artists (CHF) announces its Art Business Conference in Ft. Lauderdale, inspiring visual artists to “Conquer the Changing Marketplace.” This weekend long business development workshop will give professional working artists the chance to take a deep dive into the business side of their art careers. Scheduled for February 1 and 2, 2019, the event is funded in part by the Broward County Board of County Commissioners through the Broward Cultural Council. The two-day conference is co-sponsored by ArtServe, an active incubator for Broward County’s growing art community.  This is open to all visual artists.  The Rickie Report shares a $50 discount code for our readers.  Rickie will be one of the presenters at this event.

 

 

 

 

 

 

 

 

 

 

The event manifests CHF’s assertion that “Art is a business and artists should run it.” With the art market undergoing rapid and significant change—not only with regard to technology but also HOW art is marketed, bought, and sold—artists need to reclaim their rightful position at the center of the industry. The Art-Business Conference will help them to take charge of their careers, captivate their audience, maximize the extraordinary professional advantages they already possess and sell their art effectively and profitably.

 

 

 

 

 

 

 

Topics will include building an action plan, creating a brand story, rocking their portfolio, multiplying revenue streams, pricing for profit, selling art online effectively, building a strong support team, squashing resistance, sales strategies, and much more. All sessions are interactive, allowing artists to work together and engage conference leaders with their specific business questions.

 

Elizabeth Hulings

 

 

The program will be led by Elizabeth Hulings, CHF director and co-founder; Carolyn Edlund, CHF sales director, and events manager; and Daniel DiGriz, CHF education director. “South Florida has emerged as an important art hub,” says Hulings. “We are thrilled to be delivering tangible business skills and training in this exciting market.” Edlund, CHF sales director, and events manager; and Daniel DiGriz, CHF education director. “South Florida has emerged as an important art hub,” says Hulings. 

 

Carolyn Edlund

 

 

The event fee is $395.  Tickets are available here. In addition to conference admission, ticket holders will receive one year of “Colleague”-level access to CHF’s Business Accelerator Portal, a comprehensive online learning resource for working artists.

Rickie Report readers!

Use the $50. cost savings code

RICKIE50 when you register

 

Daniel DiGriz

About The Clark Hulings Fund:

The Clark Hulings Fund for Visual Artists (CHF) is a 501(c)(3) nonprofit organization that champions economic sustainability for working artists. We do this by delivering business education and entrepreneurial learning through a rigorous Business Accelerator, a Digital Learning Portal, in-person education events in local communities, and a federation of artist- formed and artist-led networks of opportunity. All of this work achieves one aim: equip visual artists to thrive as self-sustaining entrepreneurs.

 

For more information, please visit https://clarkhulingsfund.org

For press needs, please contact Susan von Seggern at susan.von.seggern@clarkulingsfund.org

 

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

Don’t Miss This Important Learning Event February 1-2, 2019. “Conquer The Changing Marketplace” Explores How Art Is Marketed, Helping Artists Be In Charge!

Will you be in Fort Lauderdale with other artists who will change their careers on February 1 – 2, 2019?  Don’t miss this important learning event at ArtServe in Fort Lauderdale! The Clark Hulings Fund for Visual Artists will present an Art-Business Conference, “Conquer the Changing Marketplace”.  Use the Rickie Report Code to save $50. on registration!  Broward County artists can take advantage of financial sponsorship!  Tickets are on sale now, with early bird pricing available until January 1st.  Give yourself this gift!  Rickie will be there and can’t wait to share this experience with you!  For all the details, check out this article.

 

 

 

 

 

 

The Clark Hulings Fund for Visual Artists

Presents an Art-Business Conference

 

“Conquer the Changing Marketplace”

 February 1-2, 2019

at

 ArtServe in Fort Lauderdale   

https://clarkhulingsfund.org/events/florida/ 

 

 

The marketplace is changing—not just technology, but HOW art is marketed, bought, and sold. You, the Artist, are at the center of this. Take charge of your career, mesmerize your audience, maximize your extraordinary professional advantages, and Sell-Sell-Sell. This is going to be an amazing event.

Tickets are on sale now!

Early-bird registration pricing available until January 1, 2019

Save another $50 by using your Rickie Report Code:  RICKIE50

 

 

Broward County Artists: take advantage of an opportunity to apply for financial sponsorship to the Art-Business Conference. Broward County Cultural Division has issued a Call for Artists:

http://broward.org/Arts/Funding/Pages/ClarkHulingsFund.aspx

and will be covering all but $95 of the registration fee for in-county artists who are selected. Deadline to apply is December 28, 2018.

 

 

The conference schedule is below:

Friday, February 1st:

8:00am Registration, Mingle & Coffee

8:30am Conference Kickoff

9am Conquer the Changing Marketplace

10am PLAN: Define What You Want

11am EXECUTE: Build Your Action Plan

12pm Lunch Break

12:30pm Expert Panel Discussion

1:30pm Nail Your Brand Story

2:30pm Win Your Audience with Storytelling

3:30pm Take Your Story Live

4:30pm Rock Your Portfolio

5:30pm OPTIONAL INTERACTIVE: Brand Story Fish Tank

 

 

Saturday, February 2nd:

 

 

8:15am Mingle & Coffee

8:30am Elizabeth Hotseat

9am Multiply Your Revenue Streams

10am Price for Profit

11am How to Sell Art Online

12pm LUNCH BREAK

12:30pm OPTIONAL INTERACTIVE: Ask the Directors

1pm Recruit Your Tribe & Hunt with a Pack

2pm Squash Resistance

3pm Retool Your Plan & Go

3:50pm CONFERENCE WRAP-UP

4:00pm OPTIONAL INTERACTIVE: Sales Strategy Fishtank

6:00 pm Cocktail Party

 

 

For more information, please visit https://clarkhulingsfund.org

For press needs, please contact Susan von Seggern at susan.von.seggern@clarkulingsfund.org

 

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

Visual Artists: How Will You Optimize Your Business? Come With The Rickie Report To The Next Art-Business Conference February 1-2

Artists and creative professionals lead busy  – heck, not just busy, INDUSTRIOUS – lives!  That’s the key reason The Clark Hulings Fund For Visual Artists brings art-business education to regions of the country (Dallas, New York City, Santa Fe, Denver, and Ft. Lauderdale).  CHF gives working artists key opportunities to accelerate their careers and optimize their businesses without  committing to a residency far from their studios or to return to their alma mater and ask, “Why was this not built in from the start?”  The next Art-Business Conference takes place in Ft. Lauderdale on February 1-2.  Save an extra $50 with a special discount code for our readers!  This is open to ALL visual artists.  Rickie will be appearing on one of the panels. 

 

 

 

 

 

 

 

 

 

 

 

Arts organizations are already on the ground in these communities, and each one seeks to serve its local constituency. The Art-Business Conference is a way for CHF to collaborate with those groups to extend their mission, bring in powerful expertise, and create more engagement and awareness around what they offer. We do this by inviting those organizations to participate directly, through logistics and sponsorship.

 

 

 

Local and enterprise businesses have more in common with artists than they often realize. Creative professionals are not only powerful economic contributors, but they utilize other businesses, creating a net gain for both sides. Many companies have already declared a cultural mission or made a commitment to corporate social responsibility, and CHF provides a way, through commercial sponsorships, to achieve those aims while also connecting them with new customers and loyal brand advocates.

 

 

 

Other community groups focus on goals such as creating a resilient local culture, sponsoring minority and women’s participation in career growth and economic development, and fostering a more robust business community. These groups are natural partners that find in CHF an organization that “gets it” and offers creative ways to do something that’s visible and garners publicity, yet also substantive, producing a measurable effect, through solid data, metrics, and analytics.

 

 

It doesn’t end with live learning or professional networking events. CHF offers follow-up programs to every event attendee, including a digital learning portal, online community, and—for those who are interested—our rigorous Art-Business Accelerator Fellowship (for which we are currently reviewing the 2019 applicants).

 

 

FORT LAUDERDALE: It’s still early enough to get involved (as an artist or entity) in the Ft. Lauderdale Art-Business Conference, February 1-2, 2019.

 

 

Artists and creative professionals will be blueprinting their careers, developing an action plan to make their businesses thrive, creating a brand narrative to win significant audience share, and building a strategy to optimize their income streams.

 

Everything CHF stands for can be understood from what we’re doing on the ground in locations all over the US. If you want to learn more, recruit us as a partner to your company or organization, or plug into one of our programs. Visit us at clarkhulingsfund.org to let us know you’re interested.

 

 

 

 

For more information, please visit https://clarkhulingsfund.org

For press needs, please contact Susan von Seggern at susan.von.seggern@clarkulingsfund.org

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

 

The Clark Hulings Fund For Visual Artists Announces Art-Business Conference In Fort Lauderdale, February 1-2

The Clark Hulings Fund for Visual Artists (CHF) is excited to announce its Art-Business Conference in Fort Lauderdale, an event that seeks to inspire visual artists to “Conquer the Changing Marketplace.” This weekend-long business-development workshop will give professional working artists the chance to take a deep dive into the business side of their art careers. Scheduled for February 1 and 2, 2019, the event is funded in part by the Broward County Board of County Commissioners through the Broward Cultural Council. The two-day conference is co-sponsored by ArtServe, an active incubator for Broward County’s growing art community. The Rickie Report shares the details and urges you to sign up now for the cost-saving Early Bird (ends Nov. 15). In addition, we offer a $50 discount code for our readers! We look forward to seeing you there! This is open to all visual artists.

 

 

 

The event manifests CHF’s assertion that “Art is a business and artists should run it.” With the art market undergoing rapid and significant change—not only with regard to technology but also HOW art is marketed, bought, and sold—artists need to reclaim their rightful position at the center of the industry. The Art-Business Conference will help them to take charge of their careers, captivate their audience, maximize the extraordinary professional advantages they already possess and sell their art effectively and profitably.

 

 

 

 

 

 

 

Topics will include building an action plan, creating a brand story, rocking their portfolio, multiplying revenue streams, pricing for profit, selling art online effectively, building a strong support team, squashing resistance, sales strategies, and much more. All sessions are interactive, allowing artists to work together and engage conference leaders with their specific business questions.

 

Elizabeth Hulings

 

 

The program will be led by Elizabeth Hulings, CHF director and co-founder; Carolyn Edlund, CHF sales director, and events manager; and Daniel DiGriz, CHF education director. “South Florida has emerged as an important art hub,” says Hulings. “We are thrilled to be delivering tangible business skills and training in this exciting market.” Edlund, CHF sales director, and events manager; and Daniel DiGriz, CHF education director. “South Florida has emerged as an important art hub,” says Hulings. 

 

Carolyn Edlund

 

 

The event fee is $395, with CHF is offering an extra early-bird price of $295, until November 15, and an early-bird price of $345 until January 1, 2019, when the regular price of $395 starts. Tickets are available here. In addition to conference admission, ticket holders will receive one year of “Colleague”-level access to CHF’s Business Accelerator Portal, a comprehensive online learning resource for working artists.

Rickie Report readers!

Use the $50. cost savings code: RICKIE50 when you register

 

 

Daniel DiGriz

About The Clark Hulings Fund:

The Clark Hulings Fund for Visual Artists (CHF) is a 501(c)(3) nonprofit organization that champions economic sustainability for working artists. We do this by delivering business education and entrepreneurial learning through a rigorous Business Accelerator, a Digital Learning Portal, in-person education events in local communities, and a federation of artist- formed and artist-led networks of opportunity. All of this work achieves one aim: equip visual artists to thrive as self-sustaining entrepreneurs.

 

For more information, please visit https://clarkhulingsfund.org

For press needs, please contact Susan von Seggern at susan.von.seggern@clarkulingsfund.org

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

Free Information Session For South Florida Artists On April 30th At HATCH 1121 Explores “Artist As An Entrepreneur Institute”

Presented in conjunction with HATCH 1121, an informational session will be offered to artists in the region to learn more about the upcoming Artist as an Entrepreneur Institute (AEI) and the various services the Broward Cultural Division offers to artists in the region, including funding, professional development and networking opportunities. The Rickie Report shares the details and urges artists to attend.  This is a wonderful business opportunity!  Thanks to LULA for making this available.

 

Opportunities for South Florida Artists

Free informational session

Monday, April 30 | 6 PM – 8 PM

HATCH 1121

1121 Lucerne Avenue, Lake Worth

 

 

 

 

 

 

HATCH 1121  “Great Wall of Artists” by Fabio Onrack

 

 

Welcoming creative professionals from across South Florida, AEI will be presented at Fort Lauderdale’s ArtServe, Inc. located at 1350 E. Sunrise Boulevard  from 9 AM to 6 PM on June 2, 9 and 16. Featuring 20 dynamic modules on four consecutive Saturdays, AEI concludes on June 23 with a 9 AM to 2 PM Business Plan Clinic and Workshop.

 

For more information about this free informational workshop, contact:

Emily Theodossakos, Marketing & Program Manager 561.493.2550, or

Click here to register.

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

Carolyn Edlund Of Artsy Shark Offers Workshop “Sell Your Photography As Art” On Saturday, November 11, 2017

Understand Photography Studio in Naples, FL. is honored to bring Carolyn Edlund of Artsy Shark as a guest instructor for “Sell Your Photography As Art” Workshop on November 11, 2017.  (This workshop was held in February and it sold out months ahead of time, so don’t procrastinate on registering)!  There is an EARLY BIRD SPECIAL to register. The Rickie Report shares the details and some photos of previous workshops.   Bonus: Understand Photography founder Peggy Farren will present: “What do judges look for in competition and for a juried position in an art show”?  Because of the personalized level of interaction, this workshop is limited to 15 artists only. Register early to avoid disappointment!

 

 

 

 

 

 

 

Carolyn  Edlund  of  Artsy  Shark

 PRESENTS:

 

 

 

 

“Sell Your Photography as Art” Workshop

Saturday, November 11, 2017

9:00 AM to 3:00 PM

 

Taking place at: Understand Photography Studio

 

2383 Linwood Ave #302, Naples, FL

 

 

Price: $169.00 /per person*

*Early Registration: $169 through October 11, 2017

Regular Price: $199 October 12 -November 11

REGISTER:

https://www.meetup.com/UnderstandPhotography/events/238395701/

 

 

Understand Photography Studio tells The Rickie Report, “We are so honored to bring Carolyn Edlund of Artsy Shark as a guest instructor for this workshop. We held this workshop in February and it sold out months ahead of time, so don’t procrastinate on registering”!  This workshop is designed to get you prepared to take immediate action on your journey to sell your fine art photography.

 

Carolyn Edlund Photography Workshop

 

 

Topics to be covered:

Build Your Portfolio. What defines a saleable collection of photographic art? What are the common mistakes that undermine photographers? This presentation will address how to create a thoughtful, compelling portfolio designed to appeal to your chosen audience. Bring your laptop with your best images. We will be working hands-on with each student to put together their best portfolio.

 

 

 

Know Your Audience. Successful photographers have a clear concept that appeals to their target audience. We’ll help you niche, niche, niche to really understand the psychology of who will buy your artwork and why. This presentation addresses marketing principles, sales triggers, building value, and buyer behavior. Using examples of photographers with strong core concepts, we’ll take a look at how this works – then apply it to your personal situation and goals. This essential session can be transformative!

 

Carolyn Edlund Consulting With an Artist

Tell Your Story. Excellent photography is crucial to making sales, but your story is equally important. Buying art is an emotional decision. As you learn how to best share your passion, your technique and your expertise, you make yourself as the photographer an integral part of every purchase. In this workshop, you will begin to write and hone your own artist story, and understand how to tell it.

 

 

 

 

Brand Your Business. Once your portfolio is put together, you’ll need to think about branding. This includes your website, your color schemes, your framing, and your booth design if you are doing art shows. Build a memorable brand through consistency and professionalism – we’ll show you how.

 

 

 Carolyn Edlund in Consultation

 

 

 

Create Your Plan. What vision do you have for yourself as a photographer selling your work? What goals do you have? What are the options, and different marketplaces available, and which will you choose? This part of the workshop will focus on a step-by-step plan for each attendee to move forward after the program is completed.

 
Bonus: Understand Photography founder Peggy Farren will present:

What do judges look for in competition and for a juried position in an art show?

 

Carolyn Edlund:

 

 Carolyn Edlund has an extensive background as an entrepreneur, writer, speaker and art business consultant. Her background includes owning a production ceramic studio for twenty years, selling product into over 1,000 retail accounts during that time. Subsequently, she was an outside sales rep for the largest art publisher in the world, earning “Rep of the Year” honors. In 2009, she founded ArtsyShark, recognized as a “Top 10” art blog by Art Business News, which publishes art marketing and business articles, and features individual artists in portfolio articles. She is also the Executive Director of the Arts Business Institute, a non-profit organization dedicated to professional development for artists and makers, that presents business workshops throughout the U.S. and internationally.

 

 

 

See an interview with Carolyn by watching episode 10 of The Understand Photography Show:

http://www.understandphotography.com/episode-10-show-notes-selling-your-art-ft-carolyn-edlund/

 

 

BRING WITH YOU TO CLASS:

Bring your laptop with your best images. We will be working hands-on with each student to put together their best portfolio.

Also pen and paper for note-taking. Prepare to be inspired!

LUNCH is included.

Recommended Hotel: Lemon Tree Inn: http://lemontreeinn.com/

 

For more information:

Social Media Profiles:
www.Facebook.com/ArtsyShark
www.Twitter.com/ArtsyShark
www.Instagram.com/artsy_shark/
https://www.facebook.com/UnderstandPhotography
https://www.youtube.com/user/NaplesPortraits

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986

As “Season” Slows Down, What Happens To Our Local “Art Scene”? Hint: It Doesn’t Stop!

Less traffic on the road and less waiting for dining reservations is a sure sign that “season” is winding down. What happens to the “art scene”, which has had you trying to find a way to see three opening receptions on the same date for the past few months?  This Rickie Report article looks at the situation and shares some thoughts for artists AND art lovers!

 

 

 

“The Art Scene” After “Season”

As “Season” slows down:

  • Artists continue to create

  • Galleries still exhibit

  • Arts organizations continue to program

  • Museums remain open

  • Classes To Learn Art Techniques are being taught 

  • Original Art and Handmade Fine Crafts Are Still Available!

 

A Word To Art Lovers and Art Patrons:

 

Stop by galleries and art exhibits in “off season”.

They’ll be less crowded with visitors – and you’ll have a chance to linger!

This is a terrific time to hone your own art skills, learn a new technique or make a creative play date with friends!

Check The Rickie Report and search for “classes”, “workshops”, “meet the artists” and remember to look at our interactive Calendar of Events!  If you see something that interests you, click on the event. You’ll be brought to the original article for all of the details.  

We might not be publishing daily, but we still have the information you need to stay active in the art scene!

 

Sharing Some Thoughts With Artists:

 

NOW is a good time for artists who have been scurrying to meet too many overlapping deadlines for the past six months to organize themselves!

Calls For Entries To Artists continue to appear and now is the time to prepare for the annual events for next “season” 

 

Business Cards:  

It is time to revisit the wording, font size or photos on them.

Do you have enough cards to get you through the next 12 months? (NO ONE wants to run out in the middle of their busy time…Do it now)!

I make notes on business card ( galleries, exhibits, or organizations I’ll recommend the artist connect with; what is exceptional about their artwork)…

So, consider this before choosing shiny paper and having too many words/photos on your business cards.

 

Artwork:

Staying organized is one of the hardest parts of returning to your studio after an exhibit or show and putting everything away.

Staying organized for the next event is KEY!

Check your written files to make sure they are up to date.

Mark pieces “SOLD” from your inventory (it makes paying taxes easier for next year).

Is a piece of artwork missing?  Find it now, before the exhibitor or gallery takes possession of it.  (Read the fine print whenever you enter to see what their policy is for work that is left)

 

Wear And Tear:

Bringing artwork of any kind to exhibits, shows, and galleries produces wear and tear.
Check all frames for nicks and marks that need repair.
Check mats and glass to be sure everything is in proper position and in good condition.
Check all hanging devices.

Inventory:

Update your inventory list.

Take a moment for a mental inventory.

Are you happy with what you are creating?

Is it time to try a new technique that you just haven’t had time for?

Now is a perfect time to take a short-term class or workshop!

Schedule some networking time with other artists.

Talk about how this “season” has been for you. Sharing insights can be helpful, if you don’t get into a round of grousing. If something didn’t “work”, now you have time to reflect on what you can control – how can you react and plan differently?

 

Outline your business goals – YES! If you are selling your artwork, you are “in business”!

Look at a 2018 Calendar:

Start by marking the dates of all exhibit and show deadlines you are applying to in RED.

NOW: Mark the dates of those acceptance announcements and drop offs in BLUE.

 

The Rickie Report is interested in sharing your good news!

As soon as you get the acceptance notice, send us an email about the event!

The Rickie Report is already booking dates through December, 2017, so don’t hesitate to contact us!
You may not have all of the details, but we can save you a spot in the publication queue.
To get your article published, let us know 3-6 weeks before the Exhibition or Opening Reception.
Last minute openings are possible, but please do not plan on that, especially during “season”.
Giving us 6 weeks advance notice in “season” gives you more opportunities to choose a timely date for your publication.

An article includes: Who (you/art organization), What (Type of Event), When ( Dates of exhibit and specific dates and time of Receptions, including Hours of Operation), Where (Street address, contact name and phone number to ask more questions), Why ( if this is a fundraiser or for a charity, we will highlight the organization and include their website and social media addresses). Also: 5 jpegs, artist statement, brief bio, website address, social media addresses and anything else you want our readers to know about your artwork and creative process.

 

It is FREE to subscribe to The Rickie Report.

We will bill you for articles. There is no word maximum. Call for current rates.
Invest in your art business and take a monthly ad. With 3 rotations of jpegs (change them out at no charge monthly), you bring more readers (art lovers and art patrons, gallerists, museum personnel, show directors world wide) to your website. Your ad is seen with every article we publish. Call for current rates.

 

Not Sure Where To Go From Here?

Rickie Leiter and Ilene Adams regularly lead “Art Marketing Seminars”. We’re preparing for our next one soon.
Our “graduates” have a high rate of new acceptances to exhibits, shows and awards, plus SALES.
We book these seminars with arts organizations or galleries, so please contact Rickie if you are interested.

 

Individual Consulting:

Rickie is available for individual consultation on an hourly basis. Topics can include, but are not restricted to: Refining your particular marketing tools, Pricing your artwork, Where to network with other artists, Find exhibits and galleries specific for your artistry, Edit your artist statement, and Polish your website presence.

 

 

 

For coverage of your events, to place an advertisement, or speak to Rickie about appearing in The Rickie Report, contact:

Rickie Leiter, Publisher

Rickie@therickiereport.com   561-537-0291

17019 SW Sapri Way   Port St. Lucie, FL 34986